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Waterloo Launches Everstead, a Private Wealth and Family Office Brand for Ultra-High-Net-Worth Families, Led by Grayson Miller Dunaway

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GS Goldman Sachs is mentioned as a former employer of Grayson Miller Dunaway, the leader of the newly launched Everstead brand by Waterloo Capital. The mention is historical and does not reflect current sentiment towards Goldman Sachs' business. UBS UBS is mentioned as a former employer of Grayson Miller Dunaway, the leader of the newly launched Everstead brand by Waterloo Capital. The mention is historical and does not reflect current sentiment towards UBS's business.

Waterloo Launches Everstead, a Private Wealth and Family Office Brand for Ultra-High-Net-Worth Families, Led by Grayson Miller Dunaway Everstead brings Waterloo's family office, tax and investment capabilities together under one name, with a single coordinated team built around each family

ATLANTA and AUSTIN, Texas, Oct. 14, 2026 /PRNewswire/ -- Waterloo Capital, L.P. ("Waterloo"), an Austin-based registered investment adviser, today announced the launch of Everstead, a private wealth and family office brand dedicated to ultra-high-net-worth individuals and families. Everstead is led by Founder and Managing Partner Grayson Miller Dunaway, who recently joined Waterloo, and is based in Atlanta's Buckhead neighborhood.

Everstead unites three Waterloo capabilities under a single name: Waterloo Family Office, Waterloo Tax Partners and the full investment and wealth management platform of Waterloo Capital. Instead of coordinating separate advisors for investments, taxes, estate planning and family governance, Everstead clients work with one integrated team that sees the whole balance sheet.

Dunaway brings nearly 15 years of private wealth experience to the role. She previously served as a Managing Director at Oxford Financial Group, a multi-family office overseeing more than $30 billion, and held roles at Goldman Sachs and UBS. Her work centers on tax-aware planning, asset location strategy, and transitions for business owners. In addition to leading Everstead, Dunaway will help lead Waterloo's growth efforts in Atlanta.

"Over the course of our careers, we've seen a wide range of business models, offerings and cultures, and that experience led us to a key observation: client needs are continuously evolving, and the industry is struggling to keep pace," said Grayson Miller Dunaway, Founder and Managing Partner of Everstead. "That leaves a gap in the marketplace we are fully invigorated to take on: an opportunity to redefine what private wealth management and family office services should look like."

"There comes a certain inflection point where business owners and their families realize they need to level up and enhance their balance sheet. Sophistication doesn't equate to complexity, nor does simplicity for that matter. It's not black and white and is highly personalized." Dunaway continued, "We believe in purposeful diversification and customization tied to tangible goals and outcomes, not just for the sake of it. This underscores intentionality. We are relational rather than transactional, and it shows. One of our core beliefs and differentiators is emotional intelligence, sophisticated intellectual capability without losing humanity."

"Grayson is exactly the kind of leader we built our platform to support," said John Chatmas, CEO of Waterloo Capital. "Everstead combines the depth of Waterloo's family office, tax and investment resources with a client experience designed specifically for ultra-high-net-worth families. We are proud to bring it to market under her leadership."

Everstead's services span every dimension of a family's wealth:

Each relationship follows Everstead's four-stage process — Discover, Align, Implement and Steward — so that every decision ties back to the family's long-term goals. Everstead's guiding promise: "Build a legacy designed to endure."

To learn more, visit eversteadpwm.com.

About Everstead

Everstead is a private wealth and family office firm serving ultra-high-net-worth individuals and families. Led by Founder and Managing Partner Grayson Miller, Everstead combines institutional investment thinking, financial planning and personal counsel into one coordinated wealth strategy. The firm is based at Buckhead Plaza, 3050 Peachtree Road NW, Suite 400, Atlanta, Georgia. Learn more at eversteadpwm.com.

About Waterloo Capital, L.P.

Founded in 2013 and headquartered in Austin, Texas, Waterloo Capital, L.P. is a registered investment adviser serving high-net-worth and ultra-high-net-worth individuals, families, and institutions. The firm operates a multi-brand platform spanning investment management, private markets, family office services, integrated tax planning, and a turnkey asset management and IAR platform for independent advisors, delivered under its Critical Infrastructure for Financial Advisors® platform. Learn more at waterloocap.com.

Disclosure

Waterloo Capital, L.P. is an investment adviser registered with the U.S. Securities and Exchange Commission. Registration does not imply a certain level of skill or training. This release is for informational purposes only and does not constitute an offer to sell or a solicitation of an offer to buy any security or investment advisory service. Nothing herein should be construed as investment, tax, or legal advice. Investing involves risk, including the possible loss of principal.

Media Contact

Taylor Chatmas

Marketing Manager, Waterloo Capital

[email protected] | 512-717-4495

SOURCE Waterloo Capital