Le marché du commerce électronique de la mode en Europe occidentale arrive à maturité et représente 20 % des dépenses de consommation en ligne, porté par la génération Z businesswire.com July 30, 2026 at 1:18 PM ET NIQ The article discusses the maturity of the Western European fashion e-commerce market, reaching 20% of online consumer spending, driven by Gen Z. NIQ is mentioned as a stock, but no specific sentiment or performance is detailed in relation to this trend.