Form 8-K

8-K — GameSquare Holdings, Inc.

Accession: 0001493152-26-048423

Filed: 2026-10-26

Period: 2026-10-22

CIK: 0001714562

SIC: 7900 (SERVICES-AMUSEMENT & RECREATION SERVICES)

Item: Completion of Acquisition or Disposition of Assets

Item: Unregistered Sales of Equity Securities

Item: Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers: Compensatory Arrangements of Certain Officers

Item: Submission of Matters to a Vote of Security Holders

Item: Regulation FD Disclosure

Item: Financial Statements and Exhibits

Documents

8-K — form8-k.htm (Primary)

EX-10.2 (ex10-2.htm)

EX-10.3 (ex10-3.htm)

EX-99.1 (ex99-1.htm)

XML — IDEA: XBRL DOCUMENT (R1.htm)

8-K

8-K (Primary)

Filename: form8-k.htm · Sequence: 1

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0001714562

2026-10-22

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UNITED

STATES

SECURITIES

AND EXCHANGE COMMISSION

WASHINGTON,

D.C. 20549

FORM

8-K

CURRENT

REPORT

Pursuant

to Section 13 OR 15(d)

the Securities Exchange Act of 1934

Date

of Report (Date of earliest event reported): October 22, 2026

GameSquare

Holdings, Inc.

(Exact

name of registrant as specified in its charter)

Delaware

001-39389

99-1946435

(State

or other jurisdiction

incorporation)

(Commission

File

Number)

(IRS

Employer

Identification

No.)

6775

Cowboys Way, Ste. 1335

Frisco,

Texas, USA

75034

(Address of principal executive

offices)

(Zip Code)

Registrant’s

telephone number, including area code: (216) 464-6400

N/A

(Former

name or former address, if changed since last report)

Check

the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under

any of the following provisions:

☐

Written communications

pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

☐

Soliciting material pursuant

to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

☐

Pre-commencement communications

pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

☐

Pre-commencement communications

pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

Securities

registered pursuant to Section 12(b) of the Act:

Title of each

class

Trading Symbol(s)

Name of each

exchange on which registered

Common Stock, $0.0001

par value per share

GAME

The Nasdaq Stock Market

LLC

Indicate

by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405

of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§240.12b-2 of this chapter).

Emerging

growth company ☒

an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying

with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐

Item

2.01. Completion of Acquisition or Disposition of Assets.

previously disclosed, on September 8, 2026, GameSquare Holdings, Inc., a Delaware corporation (the “Company” or “Parent”),

GameSquare IP Holdings, Inc., a Delaware corporation and wholly owned subsidiary of the Company (“Buyer”), FanEngine Holdings

Ltd., a private limited company organized under the laws of England and Wales (“Seller”), the Seller Securityholders party

thereto (the “Seller Securityholders”), and Jesper Schertiger, solely in his capacity as representative of the Seller Securityholders,

entered into a Contribution Agreement (the “Contribution Agreement”), pursuant to which the Seller agreed to contribute,

assign, transfer, convey and deliver to Buyer, and Buyer agreed to acquire from Seller, certain assets from the Seller (the “Purchased

Assets”) in exchange for the issuance of shares of the Company’s common stock, par value $0.0001 (the “Common Stock”),

to the Seller Securityholders. On October 26, 2026, the parties to the Contribution Agreement consummated the transactions contemplated

thereby (the “Closing”).

The

Purchased Assets included, among other things, assigned contracts, specified intellectual property assets and licensed intellectual property,

certain books and records, rights under warranties and indemnities relating to the Purchased Assets, specified claims and causes of action,

and the goodwill and going-concern value associated with the Purchased Assets. The Buyer assumed only the liabilities expressly identified

in the Contribution Agreement (the “Assumed Liabilities”), including (i) trade accounts payable to third parties that remain

unpaid and are not delinquent as of the Closing, arose in the ordinary course of business consistent with past practice, and do not exceed

$25,000 in the aggregate as of the Closing, and (ii) specified obligations under assigned contracts that are required to be performed

after the Closing and do not relate to a pre-Closing breach, default or violation by Seller. Seller will retain all other liabilities,

subject to the terms of the Contribution Agreement.

consideration for the Purchased Assets, at the Closing, the Company issued an aggregate of 5,439,416 shares of Common Stock (the “Issued

Shares”) directly to the Seller Securityholders, which represents 30% of the total issued and outstanding shares of Common Stock

as of immediately following the Closing (and giving effect to the issuance of the Issued Shares).

addition, the Seller Securityholders are eligible to receive additional contingent stock consideration consisting of up to an aggregate

of 1,410,218 shares of Common Stock, which represents 10% of the total issued and outstanding shares of the Company’s common stock

as of the Closing, after giving effect to the applicable issuance (the “Earnout Shares”). The Earnout Shares may be earned

in two tranches. The first tranche, equal to an aggregate of 705,109 shares of Common Stock, may be earned following Closing if the Purchased

Assets generate either (i) at least one month of recognized revenue in excess of $3 million during the six-month period immediately following

Closing or (ii) annualized recognized revenue of at least $30 million calculated based on such six-month period. The second tranche,

equal to an additional 705,109 shares of Common Stock, may be earned following Closing if the Purchased Assets generate either (i) at

least one month of recognized revenue in excess of $6 million during the period beginning six months after Closing and ending eighteen

months after Closing or (ii) annualized recognized revenue of at least $60 million during such period. The Seller Securityholders will

also be eligible to receive contingent cash consideration of up to $50 million in the aggregate (the “Cash Earnout Amount”),

as follows: (i) with respect to the earnout period ending December 31, 2027, the Seller Securityholders may receive $0.50 for every $1.00

of Earnout Net Income in excess of $8 million, up to a maximum payment of $25 million; and (ii) with respect to the earnout period ending

December 31, 2028, the Seller Securityholders may receive $0.50 for every $1.00 of Earnout Net Income in excess of $25 million, up to

an additional maximum payment of $25 million.

The

foregoing summary of the Contribution Agreement and the transactions contemplated thereby does not purport to be complete and is qualified

in its entirety by reference to the full text of the Contribution Agreement, which is filed as Exhibit 10.1 to our Current Report on

Form 8-K filed with the Securities and Exchange Commission (the “SEC”) on September 9, 2026, and which is incorporated herein

by reference.

Item

3.02. Unregistered Sales of Equity Securities.

The

information set forth in Item 2.01 of this Current Report on Form 8-K regarding the Issued Shares and the Earnout Shares is incorporated

by reference into this Item 3.02.

The

issuance of the Issued Shares and any Earnout Shares is exempt from registration under Section 4(a)(2) of the Securities Act of 1933,

as amended (the “Securities Act”), and/or Rule 506(b) of Regulation D and Regulation S promulgated thereunder. The securities

issued pursuant to the Contribution Agreement will not be registered under the Securities Act and may not be offered or sold absent registration

or an applicable exemption from registration requirements.

Item

5.02. Departure of Directors or Certain Officers; Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of

Certain Officers.

Appointment

of Directors

accordance with the Contribution Agreement, the Board of Directors (the “Board”) of the Company approved an increase in the

size of the Board from six directors to eight directors and appointed Marco Baccanello and Benjamin Hugo to serve as members of the Board,

effective as of the Closing. Messrs. Baccanello and Hugo were each nominated to serve on the Board by the respective Designating Holder

(as defined in the Contribution Agreement) designated by the applicable Seller Securityholders pursuant to the Contribution Agreement.

As set forth in the Contribution Agreement, each Designating Holder shall have the right to designate one individual to be appointed

to the Board for so long as such Designating Holder owns 5% or more of the outstanding Common Stock. Each of Messrs. Baccanello and Hugo

shall serve on the Board until the Company’s 2027 annual meeting of stockholders or until his earlier death, resignation, removal,

or until such time that the applicable Designating Holder no longer has the right to designate such director pursuant to the terms and

conditions of the Contribution Agreement. The Board has not yet determined the committees of the Board to which Messrs. Baccanello and

Hugo will be appointed.

connection with their respective elections to the Board, the Company and each of Messrs. Baccanello and Hugo entered into the Company’s

standard form of indemnification agreement, a copy of which is filed as Exhibit 10.2 to this Current Report on Form 8-K.

Each

of Messrs. Baccanello and Hugo is a Seller Securityholder under the Contribution Agreement. As a result, at the Closing the Company issued

Messrs. Baccanello and Hugo 843,109 and

924,701 shares

of Common Stock, respectively, in accordance with the Contribution Agreement. Pursuant to the Contribution Agreement, Messrs. Baccanello

and Hugo may receive up to an additional 218,584 and 239,737 shares of Common Stock, respectively, upon the achievement of certain earnout

milestones. Messrs. Baccanello and Hugo may also receive Cash Earnout Amounts of up to $7.75 million and $8.5 million, respectively,

upon the achievement of certain milestones as set forth in the Contribution Agreement. Anonymous Labs Ltd. (“Anonymous Labs”),

in which Mr. Hugo holds an equity interest, is also Seller

Securityholder under the Contribution Agreement. In connection with the Closing, the Company issued 1,087,883 shares of Common Stock

to Anonymous Labs. Anonymous Labs may also receive (i) up to an additional 282,044 shares of Common Stock upon the achievement of certain

earnout milestones, and (ii) Cash Earnout Amounts of up to $10.0 million upon the achievement of certain milestones, in each case as

set forth in the Contribution Agreement. Other than as described above, neither of Messrs. Baccanello nor Hugo has a direct or indirect

material interest in any transaction or proposed transaction required to be disclosed pursuant to Item 404(a) of Regulation S-K. There

are no family relationships between either of Messrs. Baccanello or Hugo and any director or executive officer of the Company.

2026

Stock Incentive Plan

described in Item 5.07 below, on October 22, 2026, at the Company’s Special Meeting of Stockholders (the “Special Meeting”),

the Company’s stockholders approved the GameSquare Holdings, Inc. 2026 Stock Incentive Plan (the “2026 Plan”), which

replaces the GameSquare Holdings, Inc. 2024 Stock Incentive Plan, as amended. The 2026 Plan was previously approved, subject to stockholder

approval, by the Board. The 2026 Plan became effective immediately upon stockholder approval at the Special Meeting.

summary of the material terms of the 2026 Plan is included in Proposal 2 of the Company’s Definitive Proxy Statement on Schedule

14A filed by the Company with the SEC on October 2, 2026 (the “Proxy Statement”), which summary is incorporated herein by

reference. The descriptions of the 2026 Plan contained herein and in the Proxy Statement do not purport to be complete and are subject

to, and qualified in their entirety by reference to, the full text of the 2026 Plan, a copy of which is filed as Exhibit 10.3 to this

Current Report on Form 8-K.

Item

5.07. Submission of Matters to a Vote of Security Holders.

October 22, 2026, the Company held the Special Meeting. The following is a brief description of the matters voted upon at the Special

Meeting, as well as the number of votes cast for or against each matter and the number of abstentions and broker non-votes with respect

to each matter. A more complete description of the matters is set forth in the Proxy Statement.

of September 21, 2026, the record date for the Special Meeting, there were 12,785,891 shares of Common Stock outstanding and entitled

to vote at the Special Meeting. A total of 5,581,594 shares of Common Stock, or approximately 43.65%

of the shares entitled to vote at the Special Meeting, were present in person or represented by proxy at the Special Meeting, constituting

a quorum.

Proposal

No. 1 – Issuance Proposal

The

Company’s stockholders approved, for purposes of complying with Nasdaq Listing Rule 5635(a), the issuance of shares of Common Stock

issuable pursuant to that certain Contribution Agreement, dated as of September 8, 2026, by and among the Company, GameSquare IP Holdings,

Inc., FanEngine Holdings Ltd., the Seller Securityholders party thereto and Jesper Schertiger, solely in his capacity as representative

of the Seller Securityholders, including shares issuable pursuant to the earnout provisions thereunder, in an amount in excess of 20%

of the Common Stock outstanding immediately prior to the closing of the transactions contemplated by the Contribution Agreement. The

final voting results were as follows:

For

Against

Abstain

Broker

Non-Votes

4,680,673

896,967

3,950

Proposal

No. 2 – Incentive Plan Proposal

The

Company’s stockholders approved the 2026 Plan. The

final voting results were as follows:

For

Against

Abstain

Broker

Non-Votes

4,023,159

1,489,495

68,939

Proposal

No. 3 – Adjournment Proposal

The

Company’s stockholders approved the adjournment of the Special Meeting, if necessary or appropriate, to solicit additional proxies.

The final voting results were as follows:

For

Against

Abstain

Broker

Non-Votes

4,373,341

1,179,360

28,892

Item

7.01. Regulation FD Disclosure.

October 26, 2026, the Company issued a press release announcing the Closing. A copy of the press release is furnished as Exhibit 99.1

to this Current Report on Form 8-K.

The

information in this Item 7.01, including Exhibit 99.1, is being furnished and shall not be deemed “filed” for purposes of

Section 18 of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), or otherwise subject to the liabilities

of that section, and shall not be incorporated by reference into any filing under the Securities Act or the Exchange Act, except as expressly

set forth by specific reference in such filing.

Item

9.01. Financial Statements and Exhibits.

(d)

Exhibits.

Exhibit Number

Description

10.1

Contribution Agreement, dated as of September 8, 2026, by and among GameSquare Holdings, Inc., GameSquare IP Holdings, Inc., FanEngine Holdings Ltd., the Seller Securityholders party thereto, and Jesper Schertiger, solely in his capacity as representative of the Seller Securityholders (incorporated by reference to Exhibit 10.1 to the Company’s Current Report on Form 8-K filed on September 9, 2026)

10.2

Form of Indemnification Agreement

10.3

GameSquare Holdings, Inc. 2026 Stock Incentive Plan

99.1

Press Release, dated October 26, 2026

104

Cover Page Interactive

Data File (embedded with the Inline XBRL document)

SIGNATURES

Pursuant

to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by

the undersigned hereunto duly authorized.

GAMESQUARE HOLDINGS, INC.

(Registrant)

Date: October 26, 2026

By:

/s/ Justin Kenna

Name:

Justin

Kenna

Title:

Chief Executive Officer, President and Director

EX-10.2

Filename: ex10-2.htm · Sequence: 2

Exhibit

10.2

DIRECTOR

INDEMNIFICATION AGREEMENT

This

Indemnification Agreement (the “Agreement”) is entered into and made effective as of this [date], by and between

GameSquare Holdings, Inc., a Delaware corporation (the “Company”), and the undersigned director/officer of

the Company (the “Indemnitee”).

RECITALS

WHEREAS,

the Company believes that, in order to attract and retain highly competent persons to serve as directors or in other capacities, including

as officers, it must provide such persons with adequate protection through indemnification against the risks of claims and actions against

them arising out of their services to and activities on behalf of the Company;

WHEREAS,

the Company desires and has requested Indemnitee to serve as a director and/or officer of the Company and, in order to induce the Indemnitee

to serve in such capacity, the Company is willing to grant the Indemnitee the indemnification provided for herein;

WHEREAS,

Indemnitee is willing to serve as a director and/or officer of the Company on the basis that such indemnification be provided; and

WHEREAS,

the parties by this Agreement desire to set forth their agreement regarding indemnification and the advancement of expenses.

AGREEMENT

NOW,

THEREFORE, in consideration of Indemnitee’s service to the Company and the covenants and agreements set forth below, and for other

good and valuable consideration, the receipt and adequacy of which are hereby acknowledged, the parties hereto, intending to be legally

bound, hereby agree as follows:

Section

1. Indemnification.

the fullest extent permitted by the General Corporation Law of the State of Delaware (the “DGCL”):

(a)

The Company shall indemnify and hold harmless Indemnitee if Indemnitee was or is made or is threatened to be made a party to, or is otherwise

subject to or involved in, as a witness or otherwise, any threatened, pending or completed action, suit or proceeding (brought in the

right of the Company or otherwise), whether civil, criminal, administrative or investigative and whether formal or informal, including

any appeals therefrom, by reason of the fact that Indemnitee is or was or has agreed to serve as a director, officer, employee or agent

of the Company, or is or was serving or has agreed to serve at the request of the Company as a director, officer, employee, representative

or agent (which, for purposes hereof, shall include a trustee, fiduciary, partner or manager or similar capacity) of another corporation,

limited liability company, partnership, joint venture, trust, employee benefit plan or other enterprise, or by reason of any action alleged

to have been taken or omitted in any such capacity.

(b)

The indemnification provided by this Section 1 shall be from and against all loss and liability suffered and expenses (including

attorneys’ fees), judgments, fines and amounts paid in settlement actually and reasonably incurred by or on behalf of Indemnitee

in connection with such action, suit or proceeding, including any appeals.

Section

2. Advance Payment of Expenses.

the fullest extent permitted by the DGCL, expenses (including attorneys’ fees) incurred by Indemnitee in appearing at, participating

in, prosecuting or defending any action, suit or proceeding, or in connection with an enforcement action as contemplated by Section

3(e), shall be advanced or reimbursed by the Company in advance of the final disposition of such action, suit or proceeding within

30 days after receipt by the Company of a statement or statements from Indemnitee requesting any such advance or reimbursement from time

to time. To the fullest extent permitted by the DGCL, Indemnitee’s right to advancement or reimbursement of expenses as contemplated

by this Section 2 is absolute and shall not be subject to any prior determination by the Reviewing Party (as defined below) that

Indemnitee has satisfied any applicable standard of conduct for indemnification. The Indemnitee hereby undertakes to repay any amounts

advanced or reimbursed (without interest) to the extent that it is ultimately determined that Indemnitee is not entitled under this Agreement

to be indemnified by the Company in respect thereof. For the avoidance of doubt, if Indemnitee commences legal proceedings in a court

of competent jurisdiction to secure a determination that Indemnitee should be indemnified under applicable law, then Indemnitee shall

not be required to reimburse the Company for any advanced or reimbursed expenses until a final judicial determination is made with respect

thereto. No other form of undertaking shall be required of Indemnitee other than the execution of this Agreement. This Section 2 shall

be subject to Section 3(b) and shall not apply to any claim made by Indemnitee for which indemnity is excluded pursuant to Section

Section

3. Procedure for Indemnification; Notification and Defense of Claim.

(a)

Promptly after receipt by Indemnitee of notice of the commencement of any action, suit or proceeding, Indemnitee shall, if a claim for

indemnification in respect thereof is to be made against the Company hereunder, notify the Company in writing of the commencement thereof

including in such notice a brief description (based upon information then available to Indemnitee) of the nature of, and the facts underlying,

such action, suit or proceeding. The failure to promptly notify the Company of the commencement of the action, suit or proceeding, or

of Indemnitee’s request for indemnification, will not relieve the Company from any liability that it may have to Indemnitee hereunder,

except to the extent the Company is actually and materially prejudiced in its defense of such action, suit or proceeding as a result

of such failure; provided, however, that notice will be deemed to have been given without any action on the part of Indemnitee in the

event the Company is a party to the same proceeding. To obtain indemnification under this Agreement, Indemnitee shall submit to the Company

a written request therefor including such documentation and information as is reasonably available to Indemnitee and is reasonably necessary

to enable the Company to determine whether and to what extent Indemnitee is entitled to indemnification.

(b)

With respect to any action, suit or proceeding of which the Company is so notified as provided in this Agreement, the Company shall,

subject to the last two sentences of this paragraph, be entitled to assume the defense of such action, suit or proceeding, with Independent

Legal Counsel (as defined below), upon the delivery to Indemnitee of written notice of its election to do so. After delivery of such

notice, approval of such Independent Legal Counsel by Indemnitee and the retention of such Independent Legal Counsel by the Company,

the Company will not be liable to Indemnitee under this Agreement for any subsequently-incurred fees and expenses of separate counsel

engaged by Indemnitee with respect to the same action, suit or proceeding unless (i) the employment of separate counsel by Indemnitee

has been previously authorized in writing by the Company, (ii) the fees and expenses of Indemnitee’s separately engaged counsel

are non-duplicative and reasonably incurred in connection with Indemnitee’s role in the action, suit or proceeding, despite the

Company’s assumption of the defense, (iii) after a change in control, the employment of counsel by Indemnitee has been approved

by the Independent Counsel or (iv) the Company shall not in fact have employed counsel to assume the defense of such action, suit or

proceeding. Notwithstanding the foregoing, if Indemnitee, based on the advice of his or her counsel, shall have reasonably concluded

(with written notice being given to the Company setting forth the basis for such conclusion) that, in the conduct of any such defense,

there is or is reasonably likely to be a conflict of interest or position between the Company and Indemnitee with respect to a significant

issue, then the Company will not be entitled, without the written consent of Indemnitee, to assume such defense and the fees and expenses

of the Indemnitee’s counsel shall be borne by the Company. Indemnitee agrees that any such separate counsel retained by Indemnitee

for any reason discussed in this Section 3(b) will be a member of any approved list of panel counsel under the Company’s applicable

directors’ and officers’ liability insurance policy, should the applicable policy provide for a panel of approved counsel

and should such approved panel list comprise law firms with well-established reputations in the type of litigation at issue. (For clarity,

the fact of a firm’s being part of a panel shall not be evidence of a firm’s having a well-established national reputation

for the type of litigation at issue). In addition, the Company will not be entitled, without the written consent of Indemnitee, to assume

the defense of any claim brought by or in the right of the Company.

(c)

To the fullest extent permitted by the DGCL, the Company’s assumption of the defense of an action, suit or proceeding in accordance

with paragraph (b) above will constitute an irrevocable acknowledgement by the Company that any loss and liability suffered by Indemnitee

and expenses (including attorneys’ fees), judgments, fines and amounts paid in settlement by or for the account of Indemnitee incurred

in connection therewith are indemnifiable by the Company under Section 1 of this Agreement.

(d)

The determination whether to grant Indemnitee’s indemnification request shall be made promptly by the Reviewing Party and in any

event within 30 days following the Company’s receipt of a request for indemnification in accordance with Section 3(a). If

the Reviewing Party determines that Indemnitee is entitled to such indemnification or, as contemplated by paragraph (c) above, the Company

has acknowledged such entitlement, the Company will make payment to Indemnitee of the indemnifiable amount within such 30-day period.

If the Company is not deemed to have so acknowledged such entitlement or the Reviewing Party’s determination of whether to grant

Indemnitee’s indemnification request shall not have been made within such 30-day period, the requisite determination of entitlement

to indemnification shall, subject to Section 6, nonetheless be deemed to have been made and Indemnitee shall be entitled to such

indemnification, absent (i) a misstatement by Indemnitee of a material fact, or an omission of a material fact necessary to make Indemnitee’s

statement not materially misleading, in connection with the request for indemnification, or (ii) a prohibition of such indemnification

under the DGCL.

(e)

In the event that (i) the Reviewing Party determines in accordance with this Section 3 that Indemnitee is not entitled to indemnification

under this Agreement, (ii) the Reviewing Party denies a request for indemnification, in whole or in part, (iii) payment of indemnification

is not made within the required 30-day period, (iv) advancement or reimbursement of expenses is not timely made in accordance with Section

2, or (v) the Company or any other person takes or threatens to take any action to declare this Agreement void or unenforceable,

or institutes any litigation or other action or proceeding designed to deny, or to recover from, the Indemnitee the benefits provided

or intended to be provided to Indemnitee hereunder, Indemnitee shall be entitled to an adjudication in any court of competent jurisdiction

of his or her entitlement to such indemnification or advancement of expenses. Indemnitee’s expenses (including attorneys’

fees) incurred in connection with successfully establishing Indemnitee’s right to indemnification or advancement of expenses, in

whole or in part, in any such proceeding or otherwise shall also be indemnified by the Company to the fullest extent permitted by the

DGCL.

(f)

Indemnitee shall be presumed to be entitled to indemnification and advancement of expenses under this Agreement upon submission of a

request therefor in accordance with Section 2 or Section 3 of this Agreement, as the case may be. The Company shall have

the burden of proof in overcoming such presumption, and such presumption shall be used as a basis for a determination of entitlement

to indemnification and advancement of expenses unless the Company overcomes such presumption by clear and convincing evidence.

(g)

If there is a change in control of the Company, upon written request by Indemnitee for indemnification pursuant to Section 3(a), any

determination, if required by the DGCL, with respect to Indemnitee’s entitlement thereto shall be made by Independent Legal Counsel

selected by Indemnitee with the consent of the Company (such consent not to be unreasonably withheld, conditioned or delayed) in a written

opinion, a copy of which shall be delivered to the Company and Indemnitee, and the Company agrees to pay the fees and expenses of the

Independent Legal Counsel.

Section

4. Insurance and Subrogation.

(a)

The Company shall use commercially reasonable efforts to purchase and maintain a policy or policies of insurance with reputable insurance

companies with A.M. Best ratings of “A” or better, providing Indemnitee with coverage for any liability asserted against,

and incurred by, Indemnitee or on Indemnitee’s behalf by reason of the fact that Indemnitee is or was or has agreed to serve as

a director, officer, employee or agent of the Company, or is or was serving or has agreed to serve at the request of the Company as a

director, officer, employee, representative or agent (which, for purposes hereof, shall include a trustee, fiduciary, partner or manager

or similar capacity) of another corporation, limited liability company, partnership, joint venture, trust, employee benefit plan or other

enterprise, or arising out of Indemnitee’s status as such, whether or not the Company would have the power to indemnify Indemnitee

against such liability under the provisions of this Agreement. Such insurance policies shall have coverage terms and policy limits at

least as favorable to Indemnitee as the insurance coverage provided to any other director or officer of the Company. If the Company has

such insurance in effect at the time the Company receives from Indemnitee any notice of the commencement of an action, suit or proceeding,

the Company shall give prompt notice of the commencement of such action, suit or proceeding to the insurers in accordance with the procedures

set forth in the policy. The Company shall thereafter take all necessary or desirable action to cause such insurers to pay, on behalf

of Indemnitee, all amounts payable as a result of such proceeding in accordance with the terms of such policy.

(b)

Subject to Section 9(b), in the event of any payment by the Company under this Agreement, the Company shall be subrogated to the

extent of such payment to all of the rights of recovery of Indemnitee with respect to any insurance policy, contract, agreement or otherwise.

Indemnitee shall execute all papers required and take all action necessary to secure such rights, including execution of such documents

as are necessary to enable the Company to bring suit to enforce such rights in accordance with the terms of such insurance policy. The

Company shall pay or reimburse all expenses actually and reasonably incurred by Indemnitee in connection with such subrogation.

(c)

Subject to Section 9(b), the Company shall not be liable under this Agreement to make any payment of amounts otherwise indemnifiable

hereunder (including, but not limited to, judgments, fines and amounts paid in settlement, and excise taxes or penalties relating to

the Employee Retirement Income Security Act of 1974, as amended) if and to the extent that Indemnitee has otherwise actually received

such payment under this Agreement or any insurance policy, contract, agreement or otherwise.

Section

5. Certain Definitions.

For

purposes of this Agreement, the following definitions shall apply:

(a)

The term “action, suit or proceeding” shall be broadly construed and shall include, without limitation, the

investigation, preparation, prosecution, defense, settlement, arbitration and appeal of, and the giving of testimony in, any threatened,

pending or completed claim, action, suit, arbitration, alternative dispute mechanism or proceeding, whether civil, criminal, administrative

or investigative.

(b)

The term “by reason of the fact that Indemnitee is or was or has agreed to serve as a director, officer, employee or agent

of the Company, or is or was serving or has agreed to serve at the request of the Company as a director, officer, employee, representative

or agent (which, for purposes hereof, shall include a trustee, partner or manager or similar capacity) of another corporation, limited

liability company, partnership, joint venture, trust, employee benefit plan or other enterprise” shall be broadly construed

and shall include, without limitation, any actual or alleged act or omission to act.

(c)

The term “change in control” shall be deemed to mean the earliest to occur after the date of this Agreement

of any of the following: (A) any person is or becomes the beneficial owner (as defined in Rule 13d-3 under the Securities Exchange Act

of 1934, as amended), directly or indirectly, of securities of the Company representing fifty percent (50%) or more of the combined voting

power of the Company’s then outstanding securities; (B) the effective date of a merger or consolidation of the Company with any

other entity, other than a merger or consolidation which would result in the voting securities of the Company outstanding immediately

prior to such merger or consolidation continuing to represent (either by remaining outstanding or by being converted into voting securities

of the surviving entity (or the parent entity of such surviving entity) representing at least 50% of the combined voting power of the

voting securities of the surviving entity (or such parent entity) outstanding immediately after such merger or consolidation and with

the power to elect at least a majority of the board of directors or other governing body of such surviving entity or such parent entity;

and (C) the approval by the stockholders of the Company of a dissolution or complete liquidation of the Company or an agreement for the

sale, lease, exchange or other disposition by the Company of all or substantially all of the assets of the Company and its subsidiaries,

taken as a whole.

(d)

The term “expenses” shall be broadly construed and shall include, without limitation, all direct and indirect

costs, expenses and monetary obligations of any type or nature whatsoever (including, without limitation, all attorneys’ fees and

related disbursements, appeal bonds, court costs and other out-of-pocket costs, fees of private investigators and professional advisors,

witness fees and reasonable compensation for time spent by Indemnitee for which Indemnitee is not otherwise compensated by the Company

or any third party), actually and reasonably incurred by Indemnitee in connection with investigating, prosecuting, defending, being a

witness in, or participating in (including on appeal), or preparing to investigate, prosecute, defend, be a witness in, or participate

in, any action, suit or proceeding for which indemnification is available hereunder.

(e)

The term “judgments, fines and amounts paid in settlement” shall be broadly construed and shall include, without

limitation, all direct and indirect payments of any type or nature whatsoever, as well as any penalties or excise taxes assessed on a

person with respect to an employee benefit plan.

(f)

The term “Independent Legal Counsel” shall mean an attorney or firm of attorneys, selected by the Company and

approved by Indemnitee (which approval shall not be unreasonably withheld), who is experienced in matters of corporate law and who shall

not have otherwise performed services for the Company or Indemnitee within the last five (5) years (other than with respect to matters

concerning the rights of Indemnitee under this Agreement, or of other indemnitees under similar indemnity agreements). Notwithstanding

the foregoing, the term “Independent Legal Counsel” shall not include any person who, under the applicable standards of professional

conduct then prevailing, would have a conflict of interest in representing either the Company or Indemnitee in an action to determine

Indemnitee’s rights under this Agreement.

(g)

The term “Reviewing Party” shall mean (i) all members of the board of directors of the Company (the “Board

of Directors”) not party to the particular claim for which Indemnitee is seeking indemnification, (ii) a committee of such

members of the Board of Directors designated by majority vote of such members of the Board of Directors, or, (iii) if there are no such

directors, or if such directors so direct, or if a change in control has occurred, Independent Legal Counsel.

Section

6. Limitation on Indemnification.

Notwithstanding

any other provision herein to the contrary, the Company shall not be obligated pursuant to this Agreement:

(a)

Claims Initiated by Indemnitee. To indemnify or advance expenses to Indemnitee with respect to an action, suit or proceeding (or

part thereof), however denominated, initiated by Indemnitee, other than (i) an action, suit or proceeding brought to establish or enforce

a right to indemnification or advancement of expenses under this Agreement (which shall be governed by the provisions of Section 6(b)

of this Agreement) and (ii) an action, suit or proceeding (or part thereof) that was authorized or consented to by the board of directors

of the Company, it being understood and agreed that such authorization or consent shall not be unreasonably withheld in connection with

any compulsory counterclaim brought by Indemnitee in response to an action, suit or proceeding otherwise indemnifiable under this agreement.

(b)

Action for Indemnification. To indemnify Indemnitee for any expenses incurred by Indemnitee with respect to any action, suit or

proceeding instituted by Indemnitee to enforce or interpret this Agreement, unless Indemnitee is successful in such action, suit or proceeding

in establishing Indemnitee’s right, in whole or in part, to indemnification or advancement of expenses hereunder (in which case

such indemnification or advancement shall be to the fullest extent permitted by the DGCL), or unless and to the extent that the court

in such action, suit or proceeding shall determine that, despite Indemnitee’s failure to establish his or her right to indemnification,

Indemnitee is entitled to indemnification for such expenses; provided, however, that nothing in this Section 6(b) is intended

to limit the Company’s obligations with respect to the advancement of expenses to Indemnitee in connection with any such action,

suit or proceeding instituted by Indemnitee to enforce or interpret this Agreement, as provided in Section 2 hereof.

(c)

Section 16(b) Matters. To indemnify Indemnitee on account of any suit in which judgment is rendered against Indemnitee for disgorgement

of profits made from the purchase or sale by Indemnitee of securities of the Company pursuant to the provisions of Section 16(b) of the

Securities Exchange Act of 1934, as amended.

(d)

Fraud or Willful Misconduct. To indemnify Indemnitee on account of conduct by Indemnitee where such conduct has been determined

by a final (not interlocutory) judgment or other adjudication of a court or arbitration or administrative body of competent jurisdiction

as to which there is no further right or option of appeal or the time within which an appeal must be filed has expired without such filing

to have been knowingly fraudulent or constitute willful misconduct.

(e)

Prohibited by Law. To indemnify Indemnitee in any circumstance where such indemnification has been determined by a final (not

interlocutory) judgment or other adjudication of a court or arbitration or administrative body of competent jurisdiction as to which

there is no further right or option of appeal or the time within which an appeal must be filed has expired without such filing to be

prohibited by law.

Section

7. Certain Settlement Provisions.

The

Company shall have no obligation to indemnify Indemnitee under this Agreement for any amounts paid in settlement of any action, suit

or proceeding without the Company’s prior written consent. The Company shall not settle any action, suit or proceeding without

Indemnitee’s prior written consent unless such settlement involves solely the payment of money and includes a complete and unconditional

release of Indemnitee from all liability on all claims that are the subject matter of such action, suit or proceeding. Neither the Company

nor Indemnitee will unreasonably withhold his, her, its or their consent to any proposed settlement; provided that Indemnitee

may withhold consent to any settlement that does not provide a complete and unconditional release of Indemnitee.

Section

8. Savings Clause.

any provision or provisions (or portion thereof) of this Agreement shall be invalidated on any ground by any court of competent jurisdiction,

then the Company shall nevertheless indemnify Indemnitee if Indemnitee was or is made or is threatened to be made a party or is otherwise

involved in any threatened, pending or completed action, suit or proceeding (brought in the right of the Company or otherwise), whether

civil, criminal, administrative or investigative and whether formal or informal, including appeals, by reason of the fact that Indemnitee

is or was or has agreed to serve as a director, officer, employee or agent of the Company, or is or was serving or has agreed to serve

at the request of the Company as a director, officer, employee, representative or agent (which, for purposes hereof, shall include a

trustee, partner or manager or similar capacity) of another corporation, limited liability company, partnership, joint venture, trust,

employee benefit plan or other enterprise, or by reason of any action alleged to have been taken or omitted in such capacity, from and

against all loss and liability suffered and expenses (including attorneys’ fees), judgments, fines and amounts paid in settlement

reasonably incurred by or on behalf of Indemnitee in connection with such action, suit or proceeding, including any appeals, to the fullest

extent permitted by any applicable portion of this Agreement that shall not have been invalidated.

Section

9. Contribution/Jointly Indemnifiable Claims.

(a)

In order to provide for just and equitable contribution in circumstances in which the indemnification provided for herein is held by

a court of competent jurisdiction to be unavailable to Indemnitee in whole or in part, it is agreed that, in such event, the Company

shall, to the fullest extent permitted by the DGCL, contribute to the payment of all of Indemnitee’s loss and liability suffered

and expenses (including attorneys’ fees), judgments, fines and amounts paid in settlement reasonably incurred by or on behalf of

Indemnitee in connection with any action, suit or proceeding, including any appeals, in an amount that is just and equitable in the circumstances;

provided that, without limiting the generality of the foregoing, such contribution shall not be required where such holding by

the court is due to any limitation on indemnification set forth in Section 4(c), 6 (other than clause (e)) or 7 hereof.

(b)

Given that certain jointly indemnifiable claims may arise due to the service of the Indemnitee as a director and/or officer of the Company

at the request of the Indemnitee related entities, the Company acknowledges and agrees that the Company shall be fully and primarily

responsible for the payment to the Indemnitee in respect of indemnification or advancement of expenses in connection with any such jointly

indemnifiable claim, pursuant to and in accordance with the terms of this Agreement, irrespective of any right of recovery the Indemnitee

may have from the Indemnitee-related entities. Under no circumstance shall the Company be entitled to any right of subrogation against

or contribution by the Indemnitee-related entities and no right of advancement, indemnification or recovery the Indemnitee may have from

the Indemnitee-related entities shall reduce or otherwise alter the rights of the Indemnitee or the obligations of the Company hereunder.

In the event that any of the Indemnitee-related entities shall make any payment to the Indemnitee in respect of indemnification or advancement

of expenses with respect to any jointly indemnifiable claim, the Indemnitee-related entity making such payment shall be subrogated to

the extent of such payment to all of the rights of recovery of the Indemnitee against the Company, and Indemnitee shall execute all papers

reasonably required and shall do all things that may be reasonably necessary to secure such rights, including the execution of such documents

as may be necessary to enable the Indemnitee-related entities effectively to bring suit to enforce such rights. The Company and Indemnitee

agree that each of the Indemnitee-related entities shall be third-party beneficiaries with respect to this Section 9(b), entitled

to enforce this Section 9(b) as though each such Indemnitee-related entity were a party to this Agreement. For purposes of this

Section 9(b), the following terms shall have the following meanings:

(i)

The term “Indemnitee-related entities” means any corporation, limited liability company, partnership, joint

venture, trust, employee benefit plan or other enterprise (other than the Company or any other corporation, limited liability company,

partnership, joint venture, trust, employee benefit plan or other enterprise Indemnitee has agreed, on behalf of the Company or at the

Company’s request, to serve as a director, officer, employee or agent and which service is covered by the indemnity described in

this Agreement) from whom an Indemnitee may be entitled to indemnification or advancement of expenses with respect to which, in whole

or in part, the Company may also have an indemnification or advancement obligation (other than as a result of obligations under an insurance

policy).

(ii)

The term “jointly indemnifiable claims” shall be broadly construed and shall include, without limitation, any

action, suit or proceeding for which the Indemnitee shall be entitled to indemnification or advancement of expenses from both the Indemnitee-related

entities and the Company pursuant to the DGCL, any agreement or the certificate of incorporation, bylaws, partnership agreement, operating

agreement, certificate of formation, certificate of limited partnership or comparable organizational documents of the Company or the

Indemnitee-related entities, as applicable.

Section

10. Form and Delivery of Communications.

All

notices, requests, demands and other communications under this Agreement shall be in writing and shall be deemed to have been duly given

if (a) delivered by hand, upon receipt by the party to whom said notice or other communication shall have been directed, (b) mailed by

certified or registered mail with postage prepaid, on the third business day after the date on which it is so mailed, (c) mailed by reputable

overnight courier, one day after deposit with such courier and with written verification of receipt or (d) sent by email, with receipt

of written confirmation that such transmission has been received. Notice to the Company shall be directed to General Counsel, by email

at jwilk@gamesquare.com or by mail at GameSquare Holdings, Inc., Attn: General Counsel, 6775 Cowboys Way, Suite 1335, Frisco, TX 75034.

Notice to Indemnitee shall be directed to Indemnitee’s contact information on file with the Company’s Secretary.

Section

11. Nonexclusivity.

The

provisions for indemnification and advancement of expenses set forth in this Agreement shall not be deemed exclusive of, and shall be

in addition to, any other rights which Indemnitee may have under any provision of law, in any court in which a proceeding is brought,

other agreements or otherwise, and Indemnitee’s rights hereunder shall inure to the benefit of the heirs, executors and administrators

of Indemnitee. No amendment or alteration of the Company’s Certificate of Incorporation or Bylaws or any other agreement shall

adversely affect the rights provided to Indemnitee under this Agreement.

Section

12. No Construction as Employment Agreement.

Nothing

contained herein shall be construed as giving Indemnitee any right to be retained as a director of the Company or in the employ of the

Company. For the avoidance of doubt, the indemnification and advancement of expenses provided under this Agreement shall continue as

to the Indemnitee even though he may have ceased to be a director, officer, employee or agent of the Company.

Section

13. Interpretation of Agreement.

is understood that the parties hereto intend this Agreement to be interpreted and enforced so as to provide indemnification to Indemnitee

to the fullest extent now or hereafter permitted by the DGCL. In furtherance of the foregoing, to the extent that a change in the DGCL

(whether by statute or judicial decision) permits greater indemnification by agreement than would be afforded currently under the Company’s

Certificate of Incorporation or Bylaws or this Agreement, it is the intent of the parties hereto that Indemnitee shall enjoy by this

Agreement the greater benefits so afforded by such change. To the extent that there is a conflict or inconsistency between the terms

of this Agreement and the Company’s Certificate of Incorporation or Bylaws, it is the intent of the parties hereto that Indemnitee

shall enjoy the greater benefits regardless of whether contained herein or in the Company’s Certificate of Incorporation or Bylaws.

Section

14. Entire Agreement.

This

Agreement and the documents expressly referred to herein (including, for the avoidance of doubt, the Company’s Certificate of Incorporation

and Bylaws) constitute the entire agreement between the parties hereto with respect to the matters covered hereby, and any other prior

or contemporaneous oral or written understandings or agreements with respect to the matters covered hereby are expressly superseded by

this Agreement.

Section

15. Modification and Waiver.

supplement, modification, waiver or amendment of this Agreement shall be binding unless executed in writing by both of the parties hereto.

No waiver of any of the provisions of this Agreement shall be deemed or shall constitute a waiver of any other provision hereof (whether

or not similar) nor shall such waiver constitute a continuing waiver. For the avoidance of doubt, this Agreement may not be terminated

by the Company without Indemnitee’s prior written consent.

Section

16. Successor and Assigns.

All

of the terms and provisions of this Agreement shall be binding upon, shall inure to the benefit of and shall be enforceable by, the parties

hereto and their respective successors, assigns, heirs, executors, administrators and legal representatives. The Company shall require

and cause any direct or indirect successor (whether by purchase, merger, consolidation or otherwise) to all or substantially all of the

business or assets of such Indemnitor, by written agreement in form and substance reasonably satisfactory to Indemnitee, expressly to

assume and agree to perform this Agreement in the same manner and to the same extent that the Company would be required to perform if

no such succession had taken place.

Section

17. Service of Process and Venue.

The

Company and Indemnitee hereby irrevocably and unconditionally (i) agree that any action or proceeding arising out of or in connection

with this Agreement shall be brought only in the Chancery Court of the State of Delaware (the “Delaware Court,”

but provided that in the event that the Chancery Court of the State of Delaware lacks subject matter jurisdiction over any action or

proceeding, the “Delaware Court” shall be another state or federal court located within the State of Delaware), and

not in any other state or federal court in the United States of America or any court in any other country, (ii) consent to submit to

the exclusive jurisdiction of the Delaware Court for purposes of any action or proceeding arising out of or in connection with this Agreement,

(iii) appoint, to the extent such party is not otherwise subject to service of process in the State of Delaware, irrevocably Corporation

Service Company, 251 Little Falls Drive, Wilmington, Delaware, 19808 as its agent in the State of Delaware as such party’s agent

for acceptance of legal process in connection with any such action or proceeding against such party with the same legal force and validity

as if served upon such party personally within the State of Delaware, (iv) waive any objection to the laying of venue of any such action

or proceeding in the Delaware Court, and (v) waive, and agree not to plead or to make, any claim that any such action or proceeding brought

in the Delaware Court has been brought in an improper or inconvenient forum.

Section

18. Governing Law.

This

Agreement shall be governed by and construed in accordance with the laws of the State of Delaware. If a court of competent jurisdiction

shall make a final determination that the provisions of the law of any state other than Delaware govern indemnification by the Company

of Indemnitee, then the indemnification provided under this Agreement shall in all instances be enforceable to the fullest extent permitted

under such law, notwithstanding any provision of this Agreement to the contrary.

Section

19. Counterparts.

This

Agreement may be executed in two or more counterparts, each of which shall be deemed to be an original and all of which together shall

be deemed to be one and the same instrument, notwithstanding that both parties are not signatories to the original or same counterpart.

Section

20. Headings.

The

section and subsection headings contained in this Agreement are for reference purposes only and shall not affect in any way the meaning

or interpretation of this Agreement.

[Signature

Page Follows]

This

Agreement has been duly executed and delivered to be effective as of the date first above written.

Company:

Indemnitee:

GameSquare Holdings, Inc.

By:

Name:

Title:

Director

[Signature

Page to Indemnification Agreement]

EX-10.3

Filename: ex10-3.htm · Sequence: 3

Exhibit

10.3

GAMESQUARE

HOLDINGS, INC.

2026

STOCK INCENTIVE PLAN

Effective

as of October 22, 2026

ARTICLE

PURPOSE

1.1

Purpose. The purpose of this GameSquare Holdings, Inc. 2026 Stock Incentive Plan (the “Plan”) is to

enhance the Company’s ability to attract, retain and motivate persons who make (or are expected to make) important contributions

to the Company by providing these individuals with equity ownership opportunities and/or equity-linked compensatory opportunities. Capitalized

terms used in the Plan are defined in Article 12.

ARTICLE

LEGACY

AWARDS

2.1

Cessation of Future Grants Under 2024 Plan. Effective as of the Effective Date, no new awards shall be granted under the 2024

Plan. The 2024 Plan shall remain in effect solely to the extent necessary to administer the 2024 Plan Awards in accordance with this

Article 2.

2.2

Continuation of 2024 Plan Awards. Each 2024 Plan Award that is outstanding immediately before the Effective Date shall continue

in accordance with its terms and conditions and the terms and conditions of the 2024 Plan, as in effect immediately before the Effective

Date, except as otherwise expressly provided in this Plan. The adoption of this Plan shall not, by itself, constitute an amendment, substitution,

assumption, regrant, acceleration, cancellation or other modification of any 2024 Plan Award.

2.3

Share Reserve Treatment. For purposes of Sections 5.2 and 5.3, Shares subject to 2024 Plan Awards shall be treated as Shares subject

to outstanding Awards under this Plan. If all or any portion of a 2024 Plan Award expires, lapses, terminates, is exchanged for or settled

in cash, is surrendered, repurchased, cancelled without having been fully exercised, or is forfeited, in each case in a manner that results

in the Company acquiring the Shares covered by such 2024 Plan Award at a price not greater than the price paid by the participant for

such Shares or in no Shares being issued with respect to such 2024 Plan Award, the unused Shares covered by such 2024 Plan Award shall

become available for issuance under the Share Reserve, subject to Section 5.3. Shares subject to a 2024 Plan Award that were subject

to an Incentive Stock Option shall not become available for issuance as Incentive Stock Options under this Plan unless and to the extent

permitted by Code Section 422 and applicable Treasury Regulations.

2.4

Pending Awards. Any equity award approved under the 2024 Plan before the Effective Date but not granted as of the Effective Date

shall be granted only under this Plan, unless the Board or Administrator expressly determines in the approval action for that award that

the award was granted under the 2024 Plan before the Effective Date.

ARTICLE

ELIGIBILITY

3.1

Eligibility. Service Providers are eligible to be granted Awards under the Plan, subject to the limitations described herein.

ARTICLE

ADMINISTRATION

AND DELEGATION

4.1

Administration. The Plan is administered by the Administrator. The Administrator has authority to determine which Service Providers

receive Awards, grant Awards, and set Award terms and conditions, subject to the conditions and limitations in the Plan. The Administrator

also has the authority to take all actions and make all determinations under the Plan, to interpret the Plan and Award Agreements and

to adopt, amend and repeal Plan administrative rules, guidelines, and practices as it deems advisable. The Administrator may correct

defects and ambiguities, supply omissions and reconcile inconsistencies in the Plan or any Award Agreement as it deems necessary or appropriate

to administer the Plan and any Awards. The Administrator’s determinations under the Plan are in its sole discretion and will be

final and binding on all persons having or claiming any interest in the Plan or any Award.

4.2

Appointment of Committees. To the extent Applicable Laws permit, the Board or the Administrator may delegate any or all of its

powers under the Plan to one or more Committees or committees of officers of the Company or any of its Subsidiaries. The Board or the

Administrator, as applicable, may rescind any such delegation, abolish any such committee or Committee and/or re-vest in itself any previously

delegated authority at any time.

ARTICLE

STOCK

AVAILABLE FOR AWARDS

5.1

Shares Available. Subject to adjustment under Article 9 and the terms of this Article 5, Awards may be made under the Plan from

the Share Reserve described in Section 5.2. In addition, the following Shares shall be available for issuance pursuant to Section 5.3

and the other provisions of this Article 5: (i) 2,503,871 Shares of Common Stock that may be issued pursuant to the Plan (the “Plan

Shares”); (ii) 886,001 Shares of Common Stock issuable pursuant to any 2024 Plan Award; (iii) Shares issuable pursuant

to outstanding equity awards granted under the Engine Media Holdings, Inc. Amended and Restated Omnibus Equity Plan, which the Company

previously assumed as successor in interest to Engine Media Holdings, Inc. (the “Prior Plan Shares”); and (iv)

Shares issuable pursuant to outstanding equity awards granted under (a) the FaZe Holdings, Inc. 2022 Omnibus Incentive Plan and (b) the

FaZe Clan Inc. Amended and Restated 2019 Equity Incentive Plan (collectively, the “FaZe Plan”) with respect

to shares of FaZe Holdings, Inc., a Delaware corporation (“FaZe”), which were assumed by the Company and converted

into equity awards in respect of Shares of Common Stock in connection with the Company’s acquisition of FaZe. As of the Effective

Date, the Company will cease granting awards under the 2024 Plan, the Engine Plan and the FaZe Plan; provided, that outstanding awards

granted thereunder will remain subject to their respective governing plan documents and applicable award agreements, except as otherwise

expressly provided in this Plan. The Shares described in clauses (ii), (iii) and (iv) above shall be available solely for issuance upon

settlement, exercise or vesting of the outstanding awards to which such Shares relate and shall not become available for grant as new

Awards under this Plan to the extent any such outstanding award is forfeited, cancelled, terminated, expires unexercised, is settled

in cash, or otherwise does not result in the issuance of all or a portion of the Shares subject thereto. Shares issued under the Plan

may consist of authorized but unissued Shares, Shares purchased on the open market or treasury Shares.

5.2

Evergreen. Subject to adjustment pursuant to Article 9, the maximum aggregate number of Shares that may be issued pursuant to

Awards under the Plan (the “Share Reserve”) shall equal twenty percent (20%) of the total number of Shares

outstanding as of the applicable date of determination. For purposes of determining the number of Shares then available for issuance

from the Share Reserve, the Share Reserve shall be reduced by the number of Shares subject to outstanding Awards, including 2024 Plan

Awards pursuant to Section 2.3, FaZe Plan Awards, and Prior Plan Awards, and the number of Shares previously issued pursuant to Awards,

in each case subject to Section 5.3. The Share Reserve shall automatically adjust from time to time to reflect changes in the number

of outstanding Shares, without further action by the Board, the Administrator or the stockholders. Accordingly, the Share Reserve shall

increase or decrease as the number of outstanding Shares increases or decreases; provided, however, that if a decrease in the number

of outstanding Shares would result in the Share Reserve being reduced below the number of Shares subject to outstanding Awards granted

under the Plan, including 2024 Plan Awards, FaZe Plan Awards, and Prior Plan Awards, the Share Reserve shall be reduced only to the extent

necessary to ensure that sufficient Shares remain available under the Plan to satisfy all outstanding Awards, 2024 Plan Awards, FaZe

Plan Awards, and Prior Plan Awards. Notwithstanding the foregoing, the Administrator may at any time establish a lower Share Reserve.

5.3

Share Recycling. If all or any part of an Award, 2024 Plan Award, FaZe Plan Award or Prior Plan Award expires, lapses or is terminated,

exchanged for or settled in cash, surrendered, repurchased, canceled without having been fully exercised or forfeited, in any case in

a manner that results in the Company acquiring Shares covered by such award at a price not greater than the price paid by the Participant

for such Shares or not issuing any Shares covered by such award, the unused Shares covered by such award shall again become available

for issuance under the Share Reserve in Section 5.2. To the extent that Shares subject to an Incentive Stock Option become available

for future grants pursuant to this Section 5.3, such Shares shall also again become available under the ISO Share Limit in Section 5.4.

Shares delivered (either by actual delivery or attestation) to the Company by a Participant to satisfy the applicable exercise or purchase

price of an Award, 2024 Plan Award, FaZe Plan Award, or Prior Plan Award and/or to satisfy any applicable tax withholding obligation

with respect to an Award, 2024 Plan Award, FaZe Plan Award, or Prior Plan Award (including Shares retained by the Company from the Award,

2024 Plan Award, FaZe Plan Award, or Prior Plan Award being exercised or purchased and/or creating the tax obligation) shall not again

be made available for issuance or delivery under the Plan. The payment of Dividend Equivalents in cash in conjunction with any outstanding

Awards shall not count against the Share Reserve.

5.4

Incentive Stock Option Limitations. Subject to adjustment pursuant to Article 9, the maximum aggregate number of Shares that may

be issued pursuant to the exercise of Incentive Stock Options under the Plan shall be 1,500,000 Shares (the “ISO Share Limit”).

The ISO Share Limit is a sublimit of, and not in addition to, the Share Reserve described in Section 5.2. Accordingly, Shares issued

pursuant to Incentive Stock Options shall reduce both the ISO Share Limit and the Share Reserve. Shares subject to an Incentive Stock

Option that expires, lapses, is terminated, is canceled or is forfeited without having been exercised shall again become available for

issuance under the Share Reserve and, to the extent permitted by Code Section 422 and the Treasury Regulations promulgated thereunder,

shall also again become available for issuance pursuant to Incentive Stock Options under this Section 5.4. Incentive Stock Options will

be taken into account in the order in which they are granted, the Fair Market Value of the Shares will be determined as of the time the

Option with respect to such Shares is granted, and the $100,000 limitation under Code Section 422(d) shall be applied in accordance with

Code Section 422 and the Treasury Regulations promulgated thereunder. All Incentive Stock Options will be subject to and construed consistently

with Code Section 422.

5.5

Substitute Awards. In connection with an entity’s merger or consolidation with the Company or the Company’s acquisition

of an entity’s property or stock, the Administrator may grant Awards in substitution for any options or other stock, or stock-based

awards granted before such merger or consolidation by such entity or its affiliate. Substitute Awards may be granted on such terms as

the Administrator deems appropriate, notwithstanding limitations on Awards in the Plan. Substitute Awards will not count against the

Share Reserve (nor shall Shares subject to a Substitute Award be added to the Shares available for Awards under the Plan as provided

above), except that Shares acquired by exercise of substitute Incentive Stock Options will count against the maximum number of Shares

that may be issued pursuant to the exercise of Incentive Stock Options under the Plan. Additionally, in the event that a company acquired

by the Company or any Subsidiary or with which the Company or any Subsidiary combines has shares available under a pre-existing plan

approved by stockholders and not adopted in contemplation of such acquisition or combination, the shares available for grant pursuant

to the terms of such pre-existing plan (as adjusted, to the extent appropriate, using the exchange ratio or other adjustment or valuation

ratio or formula used in such acquisition or combination to determine the consideration payable to the holders of common stock of the

entities party to such acquisition or combination) may be used for Awards under the Plan and shall not reduce the Share Reserve (and

Shares subject to such Awards shall not be added to the Shares available for Awards under the Plan as provided above); provided that

Awards using such available shares shall not be made after the date awards or grants could have been made under the terms of the pre-existing

plan, absent the acquisition or combination, and shall only be made to individuals who were not Employees, Consultants or Directors prior

to such acquisition or combination.

5.6

Non-Employee Director Compensation. Notwithstanding any provision to the contrary in the Plan, the Administrator may establish

compensation for non-employee Directors from time to time, subject to the limitations in the Plan.

ARTICLE

STOCK

OPTIONS AND STOCK APPRECIATION RIGHTS

6.1

General. The Administrator may grant Options or Stock Appreciation Rights to Service Providers subject to the limitations in the

Plan, including any limitations in the Plan that apply to Incentive Stock Options. A Stock Appreciation Right will entitle the Participant

(or other person entitled to exercise the Stock Appreciation Right) to receive from the Company upon exercise of the exercisable portion

of the Stock Appreciation Right an amount determined by multiplying the excess, if any, of the Fair Market Value of one Share on the

date of exercise over the exercise price per Share of the Stock Appreciation Right by the number of Shares with respect to which the

Stock Appreciation Right is exercised, subject to any limitations of the Plan or that the Administrator may impose and payable in cash,

Shares valued at Fair Market Value or a combination of the two as the Administrator may determine or provide in the Award Agreement.

6.2

Exercise Price. The Administrator will establish each Option’s and Stock Appreciation Right’s exercise price and specify

the exercise price in the Award Agreement. The exercise price will not be less than 100% of the Fair Market Value on the grant date of

the Option (subject to Section 6.6) or Stock Appreciation Right. Notwithstanding the foregoing, in the case of an Option or a Stock Appreciation

Right that is a Substitute Award, the exercise price per share of the Shares subject to such Option or Stock Appreciation Right, as applicable,

may be less than the Fair Market Value per share on the date of grant; provided that the exercise price of any Substitute Award shall

be determined in accordance with the applicable requirements of Sections 424 and 409A of the Code.

6.3

Duration. Each Option or Stock Appreciation Right will be exercisable at such times and as specified in the Award Agreement, subject

to the post-Termination of Service provisions of Section 10.4, provided that, subject to Section 6.6, the term of an Option or Stock

Appreciation Right will not exceed ten (10) years. Notwithstanding the foregoing and unless determined otherwise by the Company, to the

extent permitted under Applicable Laws, if the Participant, prior to the end of the term of an Option or Stock Appreciation Right, violates

the non-competition, non-solicitation, confidentiality or other similar restrictive covenant provisions of any employment contract, confidentiality

and nondisclosure agreement or other agreement between the Participant and the Company or any of its Subsidiaries, the right of the Participant

and the Participant’s transferees to exercise any Option or Stock Appreciation Right issued to the Participant shall terminate

immediately upon such violation, unless the Company otherwise determines.

6.4

Exercise. Options and Stock Appreciation Rights may be exercised by delivering to the Company a written notice of exercise, in

a form the Administrator approves (which may be electronic), signed by the person authorized to exercise the Option or Stock Appreciation

Right, together with, as applicable, payment in full (i) as specified in Section 6.5 for the number of Shares for which the Award is

exercised and (ii) as specified in Section 10.5 for any applicable taxes. Unless the Administrator otherwise determines, an Option or

Stock Appreciation Right may not be exercised for a fraction of a Share.

6.5

Payment Upon Exercise. Subject to Section 11.8, any Company insider trading policy (including blackout periods) and Applicable

Laws, the exercise price of an Option must be paid by:

(a)

cash, wire transfer of immediately available funds or by check payable to the order of the Company, provided that the Company may limit

the use of one of the foregoing payment forms if one or more of the payment forms below is permitted;

(b)

if there is a public market for Shares at the time of exercise, unless the Company otherwise determines, (A) delivery (including electronically

or telephonically to the extent permitted by the Company) of an irrevocable and unconditional undertaking by a broker acceptable to the

Company to deliver promptly to the Company sufficient funds to pay the exercise price, or (B) the Participant’s delivery to the

Company of a copy of irrevocable and unconditional instructions to a broker acceptable to the Company to deliver promptly to the Company

cash or a check sufficient to pay the exercise price; provided that such amount is paid to the Company at such time as may be required

by the Administrator;

(c)

to the extent permitted by the Administrator, delivery (either by actual delivery or attestation) of Shares owned by the Participant

valued at their fair market value;

(d)

to the extent permitted by the Administrator, surrendering Shares then issuable upon the Option’s exercise valued at their fair

market value on the exercise date;

(e)

to the extent permitted by the Administrator, delivery of a promissory note or any other property that the Administrator determines is

good and valuable consideration; or

(f)

to the extent permitted by the Company, any combination of the above payment forms approved by the Administrator.

6.6

Additional Terms of Incentive Stock Options. The Administrator may grant Incentive Stock Options only to employees of the Company,

any of its present or future parent or subsidiary corporations, as defined in Sections 424(e) or (f) of the Code, respectively, and any

other entities the employees of which are eligible to receive Incentive Stock Options under the Code. If an Incentive Stock Option is

granted to a Greater Than 10% Stockholder, the exercise price will not be less than 110% of the Fair Market Value on the Option’s

grant date, and the term of the Option will not exceed five (5) years. All Incentive Stock Options will be subject to and construed consistently

with Section 422 of the Code. By accepting an Incentive Stock Option, the Participant agrees to give prompt notice to the Company of

dispositions or other transfers (other than in connection with a Change in Control) of Shares acquired under the Option made within (i)

two (2) years from the grant date of the Option or (ii) one (1) year after the transfer of such Shares to the Participant, specifying

the date of the disposition or other transfer and the amount the Participant realized, in cash, other property, assumption of indebtedness

or other consideration, in such disposition or other transfer. Neither the Company nor the Administrator will be liable to a Participant,

or any other party, if an Incentive Stock Option fails or ceases to qualify as an “incentive stock option” under Section

422 of the Code. Any Incentive Stock Option or portion thereof that fails to qualify as an “incentive stock option” under

Section 422 of the Code for any reason, including becoming exercisable with respect to Shares having a fair market value exceeding the

$100,000 limitation under Treasury Regulation Section 1.422-4, will be a Non-Qualified Stock Option. The foregoing terms shall be incorporated

into any Award Agreement evidencing an Option intended to be an Incentive Stock Option to the extent necessary to cause such Award to

so qualify.

ARTICLE

RESTRICTED

STOCK; RESTRICTED STOCK UNITS

7.1

General. The Administrator may grant Awards of Restricted Stock or Restricted Stock Units to any Service Provider, subject to

such terms, conditions, vesting requirements, forfeiture provisions and other restrictions as the Administrator may determine and set

forth in the applicable Award Agreement. Except as otherwise expressly provided in Section 10.4, upon a Participant’s Termination

of Service, death or Disability, the treatment of any unvested Restricted Stock or Restricted Stock Units shall be governed by the applicable

provisions of this Article 7 and the applicable Award Agreement.

7.2

Restricted Stock.

(a)

Dividends. Participants holding Shares of Restricted Stock will be entitled to all ordinary cash dividends paid with respect to

such Shares, unless the Administrator provides otherwise in the Award Agreement. In addition, unless the Administrator provides otherwise,

if any dividends or distributions are paid in Shares, or consist of a dividend or distribution to holders of Common Stock of property

other than an ordinary cash dividend, the Shares or other property will be subject to the same restrictions on transferability and forfeitability

as the Shares of Restricted Stock with respect to which they were paid. Notwithstanding anything to the contrary herein, unless otherwise

determined by the Administrator, with respect to any award of Restricted Stock, dividends which are paid to holders of Common Stock prior

to vesting shall only be paid out to a Participant holding such Restricted Stock to the extent that the vesting conditions are subsequently

satisfied. All such dividend payments will be made no later than March 15 of the calendar year following the calendar year in which the

right to the dividend payment becomes nonforfeitable.

(b)

Stock Certificates. The Company may require that the Participant deposit in escrow with the Company (or its designee) any stock

certificates issued in respect of Shares of Restricted Stock, together with a stock power endorsed in blank.

(c)

Effect of Termination of Service. Except as otherwise expressly provided in Section 10.4, upon a Participant’s Termination

of Service, death or Disability, all unvested Shares of Restricted Stock shall immediately be forfeited or, if required to give effect

to the Company’s rights under Applicable Laws or the applicable Award Agreement, shall be subject to repurchase by the Company

at the applicable repurchase price specified in the Award Agreement. Each Award Agreement evidencing Restricted Stock shall contain provisions

necessary to permit the Company to effect such forfeiture or repurchase.

7.3

Restricted Stock Units.

(a)

Settlement. The Administrator may provide that settlement of Restricted Stock Units will occur upon or as soon as reasonably practicable

after the Restricted Stock Units vest or will instead be deferred, on a mandatory basis or at the Participant’s election, in a

manner intended to comply with Section 409A.

(b)

Stockholder Rights. A Participant will have no rights of a stockholder with respect to Shares subject to any Restricted Stock

Unit unless and until the Shares are delivered in settlement of the Restricted Stock Unit.

(c)

Effect of Termination of Service. Except as otherwise expressly provided in Section 10.4, upon a Participant’s Termination

of Service, death or Disability, all unvested Restricted Stock Units shall immediately terminate and be forfeited without consideration.

Any vested Restricted Stock Units shall remain outstanding and shall be settled in accordance with the applicable Award Agreement and

Section 11.6.

ARTICLE

OTHER

STOCK OR CASH BASED AWARDS; DIVIDEND EQUIVALENTS

8.1

Other Stock or Cash Based Awards. Other Stock or Cash Based Awards may be granted to Participants, including Awards entitling

Participants to receive Shares to be delivered in the future and including annual or other periodic or long-term cash bonus awards (whether

based on specified Performance Criteria or otherwise), in each case subject to any conditions and limitations in the Plan. Such Other

Stock or Cash Based Awards will also be available as a payment form in the settlement of other Awards, as standalone payments and as

payment in lieu of compensation to which a Participant is otherwise entitled. Other Stock or Cash Based Awards may be paid in Shares,

cash, or other property, as the Administrator determines. Except as otherwise expressly provided in Section 10.4, upon a Participant’s

Termination of Service, death or Disability, all unvested Other Stock or Cash Based Awards shall immediately terminate and be forfeited

without consideration. Any vested Other Stock or Cash Based Award shall remain outstanding and shall be settled or paid in accordance

with the applicable Award Agreement and Section 11.6.

8.2

Dividend Equivalents. A grant of Restricted Stock Units or Other Stock or Cash Based Award may provide a Participant with the

right to receive Dividend Equivalents, and no Dividend Equivalents shall be payable with respect to Options or Stock Appreciation Rights.

Dividend Equivalents may be paid currently or credited to an account for the Participant, settled in cash or Shares and subject to the

same restrictions on transferability and forfeitability as the Award with to which the Dividend Equivalents are paid and subject to other

terms and conditions as set forth in the Award Agreement. Notwithstanding anything to the contrary herein, unless otherwise determined

by the Administrator, Dividend Equivalents with respect to an Award shall only be paid to a Participant to the extent that the vesting

conditions are subsequently satisfied. All such Dividend Equivalent payments will be made no later than March 15 of the calendar year

following the calendar year in which the right to the Dividend Equivalent payment becomes nonforfeitable, unless determined otherwise

by the Administrator or unless deferred in a manner intended to comply with Section 409A.

ARTICLE

ADJUSTMENTS

FOR CHANGES IN COMMON STOCK AND CERTAIN OTHER EVENTS

9.1

Equity Restructuring. In connection with any Equity Restructuring, notwithstanding anything to the contrary in this Article 9,

the Administrator will equitably adjust each outstanding Award as it deems appropriate to reflect the Equity Restructuring, which may

include adjusting the number and type of securities subject to each outstanding Award and/or the Award’s exercise price or grant

price (if applicable), granting new Awards to Participants, and making a cash payment to Participants. The adjustments provided under

this Section 9.1 will be nondiscretionary and final and binding on the affected Participant and the Company; provided that the Administrator

will determine whether an adjustment is equitable. For the avoidance of doubt, this Section 9.1 shall apply to 2024 Plan Awards only

to the extent the corresponding adjustment authority existed under the 2024 Plan and the applicable 2024 Plan Award immediately before

the Effective Date.

9.2

Corporate Transactions. In the event of any dividend or other distribution (whether in the form of cash, Common Stock, other securities,

or other property), reorganization, merger, consolidation, combination, amalgamation, repurchase, recapitalization, liquidation, dissolution,

or sale, transfer, exchange or other disposition of all or substantially all of the assets of the Company, or sale or exchange of Common

Stock or other securities of the Company, Change in Control, issuance of warrants or other rights to purchase Common Stock or other securities

of the Company, other similar corporate transaction or event, other unusual or nonrecurring transaction or event affecting the Company

or its financial statements or any change in any Applicable Laws or accounting principles, the Administrator, on such terms and conditions

as it deems appropriate, either by the terms of the Award or by action taken prior to the occurrence of such transaction or event (except

that action to give effect to a change in Applicable Law or accounting principles may be made within a reasonable period of time after

such change), is hereby authorized to take any one or more of the following actions whenever the Administrator determines that such action

is appropriate in order to (x) prevent dilution or enlargement of the benefits or potential benefits intended by the Company to be made

available under the Plan or with respect to any Award granted or issued under the Plan, (y) to facilitate such transaction or event or

(z) give effect to such changes in Applicable Laws or accounting principles:

(a)

To provide for the cancellation of any such Award in exchange for either an amount of cash or other property with a value equal to the

amount that could have been obtained upon the exercise or settlement of the vested portion of such Award or realization of the Participant’s

rights under the vested portion of such Award, as applicable; provided that, if the amount that could have been obtained upon the exercise

or settlement of the vested portion of such Award or realization of the Participant’s rights, in any case, is equal to or less

than zero, then the Award may be terminated without payment; provided, further, that Awards held by members of the Board will be settled

in Shares on or immediately prior to the applicable event if the Administrator takes action under this clause (a);

(b)

To provide that such Award shall vest and, to the extent applicable, be exercisable as to all Shares covered thereby, notwithstanding

anything to the contrary in the Plan or the provisions of such Award;

(c)

To provide that such Award be assumed by the successor or survivor corporation, or a parent or subsidiary thereof, or shall be substituted

for by awards covering the stock of the successor or survivor corporation, or a parent or subsidiary thereof, with appropriate adjustments

as to the number and kind of shares and/or applicable exercise or purchase price, in all cases, as determined by the Administrator;

(d)

To make adjustments in the number and type of Shares (or other securities or property) subject to outstanding Awards and/or with respect

to which Awards may be granted under the Plan (including, but not limited to, adjustments of the limitations in Article 5 on the maximum

number and kind of shares which may be issued) and/or in the terms and conditions of (including the grant or exercise price or applicable

performance goals), and the criteria included in, outstanding Awards;

(e)

To replace such Award with other rights or property selected by the Administrator; and/or

(f)

To provide that the Award will terminate and cannot vest, be exercised or become payable after the applicable event.

The

Administrator’s authority under this Section 9.2 with respect to a 2024 Plan Award shall be no greater than the corresponding authority

under the 2024 Plan and the applicable 2024 Plan Award immediately before the Effective Date.

9.3

Effect of Non-Assumption in a Change in Control. Notwithstanding the provisions of Section 9.2, if a Change in Control occurs

and a Participant’s Awards are not continued, converted, assumed, or replaced with a substantially similar award by (a) the Company,

or (b) a successor entity or its parent or subsidiary (an “Assumption”), and provided that the Participant

has not had a Termination of Service, then the Administrator may provide that, immediately prior to the Change in Control, such Awards

shall become fully vested, exercisable and/or payable, as applicable, and all forfeiture, repurchase and other restrictions on such Awards

shall lapse, in which case, such Awards shall be canceled upon the consummation of the Change in Control in exchange for the right to

receive the Change in Control consideration payable to other holders of Common Stock (i) which may be on such terms and conditions as

apply generally to holders of Common Stock under the Change in Control documents (including, without limitation, any escrow, earn-out

or other deferred consideration provisions) or such other terms and conditions as the Administrator may provide, and (ii) determined

by reference to the number of Shares subject to such Awards and net of any applicable exercise price; provided that to the extent

that any Awards constitute “nonqualified deferred compensation” that may not be paid upon the Change in Control under Section

409A without the imposition of taxes thereon under Section 409A, the timing of such payments shall be governed by the applicable Award

Agreement (subject to any deferred consideration provisions applicable under the Change in Control documents); and provided, further,

that if the amount to which a Participant would be entitled upon the settlement or exercise of such Award at the time of the Change in

Control is equal to or less than zero, then such Award may be terminated without payment. An Award will be considered replaced with a

comparable award if the Award is exchanged for an amount of cash or other property with a value equal to the amount that could have been

obtained upon the settlement of such Award in such Change in Control (as determined by the Administrator), even if such cash or other

property payable with respect to the unvested portion of such Award remains subject to similar vesting provisions following such Change

in Control. Notwithstanding the foregoing, the Administrator will have full and final authority to determine whether an Assumption of

an Award has occurred in connection with a Change in Control. The provisions of this Section 9.3 shall apply to a 2024 Plan Award only

to the extent consistent with the 2024 Plan and the applicable 2024 Plan Award.

9.4

Administrative Stand Still. In the event of any pending stock dividend, stock split, combination or exchange of shares, merger,

consolidation or other distribution (other than normal cash dividends) of Company assets to stockholders, or any other extraordinary

transaction or change affecting the Shares or the Share price, including any Equity Restructuring or any securities offering or other

similar transaction, for administrative convenience, the Administrator may refuse to permit the exercise of any Award for up to sixty

(60) days before or after such transaction.

9.5

General. Except as expressly provided in the Plan or the Administrator’s action under the Plan, no Participant will have

any rights due to any subdivision or consolidation of Shares of any class, dividend payment, increase or decrease in the number of Shares

of any class or dissolution, liquidation, merger, or consolidation of the Company or other corporation. Except as expressly provided

with respect to an Equity Restructuring under Section 9.1 or the Administrator’s action under the Plan, no issuance by the Company

of Shares of any class, or securities convertible into Shares of any class, will affect, and no adjustment will be made regarding, the

number of Shares subject to an Award or the Award’s grant or exercise price. The existence of the Plan, any Award Agreements and

the Awards granted hereunder will not affect or restrict in any way the Company’s right or power to make or authorize (i) any adjustment,

recapitalization, reorganization or other change in the Company’s capital structure or its business, (ii) any merger, consolidation

dissolution or liquidation of the Company or sale of Company assets or (iii) any sale or issuance of securities, including securities

with rights superior to those of the Shares or securities convertible into or exchangeable for Shares. The Administrator may treat Participants

and Awards (or portions thereof) differently under this Article 9.

ARTICLE

GENERAL

PROVISIONS APPLICABLE TO AWARDS

10.1

Transferability. Except as the Administrator may determine or provide in an Award Agreement or otherwise for Awards other than

Incentive Stock Options, Awards may not be sold, assigned, transferred, pledged or otherwise encumbered, either voluntarily or by operation

of law, except for certain Designated Beneficiary designations, by will or the laws of descent and distribution, or, subject to the Administrator’s

consent, pursuant to a domestic relations order, and, during the life of the Participant, will be exercisable only by the Participant.

Any permitted transfer of an Award hereunder shall be without consideration, except as required by Applicable Law. References to a Participant,

to the extent relevant in the context, will include references to a Participant’s authorized transferee that the Administrator

specifically approves.

10.2

Documentation. Each Award will be evidenced in an Award Agreement, which may be written or electronic, as the Administrator determines.

Each Award may contain terms and conditions in addition to those set forth in the Plan. Each Award Agreement shall be subject to Section

10.4 and, to the extent applicable, shall contain provisions implementing the vesting cessation, forfeiture, repurchase, exercise and

settlement provisions of Section 10.4.

10.3

Discretion. Except as the Plan otherwise provides, each Award may be made alone or in addition or in relation to any other Award.

The terms of each Award to a Participant need not be identical, and the Administrator need not treat Participants or Awards (or portions

thereof) uniformly.

10.4

Termination of Service. Except as otherwise provided by the Administrator in an Award Agreement, upon a Participant’s Termination

of Service, each Award shall be treated as provided in this Section 10.4. This Section 10.4 shall not modify the post-Termination of

Service treatment of a 2024 Plan Award, which shall remain subject to the 2024 Plan and its applicable award agreement.

(a)

Termination for Cause. Upon a Participant’s Termination of Service for Cause, all outstanding Awards, whether vested or

unvested, shall immediately terminate and be forfeited as of the date of such Termination of Service; provided, however, that (i) any

Shares of vested Restricted Stock that have previously been issued to the Participant shall remain outstanding, except to the extent

otherwise expressly provided in the applicable Award Agreement or another written agreement between the Participant and the Company,

and (ii) any Award that constitutes nonqualified deferred compensation subject to Section 409A shall be treated in a manner that complies

with Section 409A.

(b)

Termination Other Than for Cause, Death, or Disability. If a Participant incurs a Termination of Service for any reason other than

death, Disability or Cause:

the

vested and exercisable portion of each Option and Stock Appreciation Right may be exercised until the earlier of (A) the date that

is three (3) months following such Termination of Service and (B) the expiration of the term of such Award;

ii.

the

unvested portion of each Option and Stock Appreciation Right shall immediately terminate and be forfeited upon such Termination of

Service;

iii.

the

unvested portion of each Restricted Stock Award, Restricted Stock Unit Award, and Other Stock or Cash Based Award shall immediately

terminate and be forfeited upon such Termination of Service, and the Company may exercise any repurchase right with respect to unvested

Shares of Restricted Stock as provided in Section 7.1 and the applicable Award Agreement; and

iv.

each

vested Restricted Stock Unit Award and vested Other Stock or Cash Based Award shall remain outstanding and shall be settled or paid

in accordance with its terms, subject to Section 11.6 and Applicable Laws.

Any

vested and exercisable portion of an Option or Stock Appreciation Right that is not exercised within the period specified in this Section

10.4(b) shall automatically terminate and be forfeited upon expiration of such period.

(c)

Disability. If a Participant incurs a Termination of Service as a result of the Participant’s Disability:

the

vested and exercisable portion of each Option and Stock Appreciation Right may be exercised until the earlier of (A) the date that

is twelve (12) months following such Termination of Service and (B) the expiration of the term of such Award;

ii.

the

unvested portion of each Option and Stock Appreciation Right shall immediately terminate and be forfeited upon such Termination of

Service;

iii.

the

unvested portion of each Restricted Stock Award, Restricted Stock Unit Award, and Other Stock or Cash Based Award shall immediately

terminate and be forfeited upon such Termination of Service, and the Company may exercise any repurchase right with respect to unvested

Shares of Restricted Stock as provided in Section 7.1 and the applicable Award Agreement; and

iv.

each

vested Restricted Stock Unit Award and vested Other Stock or Cash Based Award shall remain outstanding and shall be settled or paid

in accordance with its terms, subject to Section 11.6 and Applicable Laws.

Any

vested and exercisable portion of an Option or Stock Appreciation Right that is not exercised within the period specified in this Section

10.4(c) shall automatically terminate and be forfeited upon expiration of such period.

(d)

Death. If a Participant dies while a Service Provider or during the period in which an Option or Stock Appreciation Right otherwise

remains exercisable following the Participant’s Termination of Service:

the

vested and exercisable portion of each Option and Stock Appreciation Right may be exercised by the Participant’s Designated

Beneficiary or, if none, the Participant’s estate, until the earlier of (A) the date that is twelve (12) months following the

Participant’s death and (B) the expiration of the term of such Award;

ii.

the

unvested portion of each Option and Stock Appreciation Right shall immediately terminate and be forfeited upon the Participant’s

death;

iii.

the

unvested portion of each Restricted Stock Award, Restricted Stock Unit Award, and Other Stock or Cash Based Award shall immediately

terminate and be forfeited upon the Participant’s death, and the Company may exercise any repurchase right with respect to

unvested Shares of Restricted Stock as provided in Section 7.1 and the applicable Award Agreement; and

iv.

each

vested Restricted Stock Unit Award and vested Other Stock or Cash Based Award shall remain outstanding and shall be settled or paid

to the Participant’s Designated Beneficiary or estate, as applicable, in accordance with its terms, subject to Section 11.6

and Applicable Laws.

Any

vested and exercisable portion of an Option or Stock Appreciation Right that is not exercised within the period specified in this Section

10.4(d) shall automatically terminate and be forfeited upon expiration of such period.

10.5

Withholding. Each Participant must pay the Company or make provision satisfactory to the Administrator for payment of, any taxes

required by Applicable Law to be withheld in connection with such Participant’s Awards by the date of the event creating the tax

liability. The Company may deduct an amount sufficient to satisfy such tax obligations based on the applicable statutory withholding

rates (or such other rate as may be determined by the Company after considering any accounting consequences or costs) from any payment

of any kind otherwise due to a Participant. In the absence of a contrary determination by the Company (or, with respect to withholding

pursuant to clause (ii) below with respect to Awards held by individuals subject to Section 16 of the Exchange Act, a contrary determination

by the Administrator), all tax withholding obligations will be calculated based on the minimum applicable statutory withholding rates.

Subject to Section 11.8 and any Company insider trading policy (including blackout periods), Participants may satisfy such tax obligations

(i) in cash, by wire transfer of immediately available funds, by check made payable to the order of the Company, provided that the Company

may limit the use of the foregoing payment forms if one or more of the payment forms below is permitted, (ii) to the extent permitted

by the Administrator, in whole or in part by delivery of Shares, including Shares delivered by attestation and Shares retained from the

Award creating the tax obligation, valued at their fair market value on the date of delivery, (iii) if there is a public market for Shares

at the time the tax obligations are satisfied, unless the Company otherwise determines, (A) delivery (including electronically or telephonically

to the extent permitted by the Company) of an irrevocable and unconditional undertaking by a broker acceptable to the Company to deliver

promptly to the Company sufficient funds to satisfy the tax obligations, or (B) delivery by the Participant to the Company of a copy

of irrevocable and unconditional instructions to a broker acceptable to the Company to deliver promptly to the Company cash or a check

sufficient to satisfy the tax withholding; provided that such amount is paid to the Company at such time as may be required by the Administrator,

or (iv) to the extent permitted by the Company, any combination of the foregoing payment forms approved by the Administrator. Notwithstanding

any other provision of the Plan, the number of Shares which may be so delivered or retained pursuant to clause (ii) of the immediately

preceding sentence shall be limited to the number of Shares which have a fair market value on the date of delivery or retention no greater

than the aggregate amount of such liabilities based on the maximum individual statutory tax rate in the applicable jurisdiction at the

time of such withholding (or such other rate as may be required to avoid the liability classification of the applicable award under generally

accepted accounting principles in the United States of America); provided, however, to the extent such Shares were acquired by Participant

from the Company as compensation, the Shares must have been held for the minimum period required by applicable accounting rules to avoid

a charge to the Company’s earnings for financial reporting purposes; provided, further, that, any such Shares delivered or retained

shall be rounded up to the nearest whole Share to the extent rounding up to the nearest whole Share does not result in the liability

classification of the applicable Award under generally accepted accounting principles in the United States of America. If any tax withholding

obligation will be satisfied under clause (ii) above by the Company’s retention of Shares from the Award creating the tax obligation

and there is a public market for Shares at the time the tax obligation is satisfied, the Company may elect to instruct any brokerage

firm determined acceptable to the Company for such purpose to sell on the applicable Participant’s behalf some or all of the Shares

retained and to remit the proceeds of the sale to the Company or its designee, and each Participant’s acceptance of an Award under

the Plan will constitute the Participant’s authorization to the Company and instruction and authorization to such brokerage firm

to complete the transactions described in this sentence.

10.6

Amendment of Award; Repricing; Backdating. The Administrator may amend, modify, or terminate any outstanding Award, including

by substituting another Award of the same or a different type, changing the exercise or settlement date, and converting an Incentive

Stock Option to a Non-Qualified Stock Option. The Participant’s consent to such action will be required unless (i) the action,

taking into account any related action, does not materially and adversely affect the Participant’s rights under the Award, or (ii)

the change is permitted under Article 9 or pursuant to Section 11.6. Notwithstanding anything in this Plan to the contrary, except as

provided under Article 9, the Administrator may not (i) amend the terms of outstanding Options or Stock Appreciation Rights to reduce

the exercise or grant price of such outstanding Options or Stock Appreciation Rights; (ii) cancel outstanding Options or Stock Appreciation

Rights in exchange for Options or Stock Appreciation Rights with an exercise or grant price that is less than the exercise price of the

original Options or Stock Appreciation Rights; or (iii) cancel outstanding Options or Stock Appreciation Rights with an exercise or grant

price above the current Fair Market Value in exchange for cash or other securities. In addition, the Administrator may not make a grant

of an Option or Stock Appreciation Right with a grant date that is effective prior to the date the Administrator takes action to approve

such Award. This Section 10.6 shall apply to a 2024 Plan Award only to the extent consistent with the 2024 Plan and the applicable 2024

Plan Award.

10.7

Conditions on Delivery of Stock. The Company will not be obligated to deliver any Shares under the Plan or remove restrictions

from Shares previously delivered under the Plan until (i) all Award conditions have been met or removed to the Company’s satisfaction,

(ii) as determined by the Company, all other legal matters regarding the issuance and delivery of such Shares have been satisfied, including

any applicable securities laws and stock exchange or stock market rules and regulations, and (iii) the Participant has executed and delivered

to the Company such representations or agreements as the Administrator deems necessary or appropriate to satisfy any Applicable Laws.

The Company’s inability to obtain authority from any regulatory body having jurisdiction, which the Administrator determines is

necessary to the lawful issuance and sale of any securities, will relieve the Company of any liability for failing to issue or sell such

Shares as to which such requisite authority has not been obtained.

10.8

Minimum Vesting; Acceleration. Notwithstanding any other provision of the Plan to the contrary, Awards granted under the Plan

(other than Cash Based Awards) shall vest no earlier than the first anniversary of the date on which the Award is granted; provided,

that the following Awards shall not be subject to the foregoing minimum vesting requirement: any (i) Substitute Awards, (ii) Shares delivered

in lieu of fully vested cash obligations, and (iii) Awards to Directors who are not Employees that vest on the earlier of the one-year

anniversary of the date of grant and the next annual meeting of stockholders which is at least 50 weeks after the immediately preceding

year’s annual meeting. The Administrator may at any time provide that any Award will become immediately vested and fully or partially

exercisable, free of some or all restrictions or conditions, or otherwise fully or partially realizable. This Section 10.8 shall not

modify the vesting terms of a 2024 Plan Award.

10.9

Cash Settlement. Without limiting the generality of any other provision of the Plan, the Administrator may provide, in an Award

Agreement or subsequent to the grant of an Award, at its discretion, that any Award may be settled in cash, Shares or a combination thereof.

10.10

Broker-Assisted Sales. In the event of a broker-assisted sale of Shares in connection with the payment of amounts owed by a Participant

under or with respect to the Plan or Awards, including amounts to be paid under the final sentence of Section 10.5: (a) any Shares to

be sold through the broker-assisted sale will be sold on the day the payment first becomes due, or as soon thereafter as practicable;

(b) such Shares may be sold as part of a block trade with other Participants in the Plan in which all Participants receive an average

price; (c) the applicable Participant will be responsible for all broker’s fees and other costs of sale, and by accepting an Award,

each Participant agrees to indemnify and hold the Company harmless from any losses, costs, damages, or expenses relating to any such

sale; (d) to the extent the Company or its designee receives proceeds of such sale that exceed the amount owed, the Company will pay

such excess in cash to the applicable Participant as soon as reasonably practicable; (e) the Company and its designees are under no obligation

to arrange for such sale at any particular price; and (f) in the event the proceeds of such sale are insufficient to satisfy the Participant’s

applicable obligation, the Participant may be required to pay immediately upon demand to the Company or its designee an amount in cash

sufficient to satisfy any remaining portion of the Participant’s obligation.

ARTICLE

MISCELLANEOUS

11.1

No Right to Employment or Other Status. No person will have any claim or right to be granted an Award, and the grant of an Award

will not be construed as giving a Participant the right to continued employment or any other relationship with the Company or any of

its Subsidiaries. The Company and its Subsidiaries expressly reserves the right at any time to dismiss or otherwise terminate its relationship

with a Participant free from any liability or claim under the Plan or any Award, except as expressly provided in an Award Agreement or

in the Plan.

11.2

No Rights as Stockholder; Certificates. Subject to the Award Agreement, no Participant or Designated Beneficiary will have any

rights as a stockholder with respect to any Shares to be distributed under an Award until becoming the record holder of such Shares.

Notwithstanding any other provision of the Plan, unless the Administrator otherwise determines or Applicable Laws require, the Company

will not be required to deliver to any Participant certificates evidencing Shares issued in connection with any Award and instead such

Shares may be recorded in the books of the Company (or, as applicable, its transfer agent or stock plan administrator). The Company may

place legends on stock certificates issued under the Plan that the Administrator deems necessary or appropriate to comply with Applicable

Laws.

11.3

Effective Date and Term of Plan. The Plan will become effective on October 22, 2026 (the “Effective Date”),

subject to approval by the Company’s stockholders within twelve (12) months after the date of the Board’s adoption of the

Plan. Unless earlier terminated by the Board, the Plan will remain in effect until the tenth anniversary of the earlier of (i) the date

the Board adopted the Plan or (ii) the date the Company’s stockholders approved the Plan; provided, that Awards and 2024 Plan Awards

previously granted may extend beyond that date in accordance with their terms. No Award may be granted under the Plan after that tenth

anniversary.

11.4

Amendment and Termination of Plan. The Administrator may amend, suspend, or terminate the Plan at any time; provided that no amendment,

other than an increase to the Share Reserve, may materially and adversely affect any Award outstanding at the time of such amendment

without the affected Participant’s consent. No Awards may be granted under the Plan during any suspension period or after the Plan’s

termination. Awards outstanding at the time of any Plan suspension or termination will continue to be governed by the Plan and the Award

Agreement, as in effect before such suspension or termination. The Board will obtain stockholder approval of any Plan amendment to the

extent necessary to comply with Applicable Laws. For the avoidance of doubt, no amendment, suspension or termination of this Plan shall

materially and adversely affect a 2024 Plan Award without the holder’s consent, except as required by Applicable Laws or as permitted

by the 2024 Plan and the applicable 2024 Plan Award.

11.5

Provisions for Foreign Participants. The Administrator may modify Awards granted to Participants who are foreign nationals or

employed outside the United States or establish subplans or procedures under the Plan to address differences in laws, rules, regulations,

or customs of such foreign jurisdictions with respect to tax, securities, currency, employee benefit or other matters.

11.6

Section 409A.

(a)

General. The Company intends that all Awards be structured to comply with, or be exempt from, Section 409A, such that no adverse

tax consequences, interest, or penalties under Section 409A apply. Notwithstanding anything in the Plan or any Award Agreement to the

contrary, the Administrator may, without a Participant’s consent, amend this Plan or Awards, adopt policies and procedures, or

take any other actions (including amendments, policies, procedures and retroactive actions) as are necessary or appropriate to preserve

the intended tax treatment of Awards, including any such actions intended to (A) exempt this Plan or any Award from Section 409A, or

(B) comply with Section 409A, including regulations, guidance, compliance programs and other interpretative authority that may be issued

after an Award’s grant date. The Company makes no representations or warranties as to an Award’s tax treatment under Section

409A or otherwise. The Company will have no obligation under this Section 11.6 or otherwise to avoid the taxes, penalties, or interest

under Section 409A with respect to any Award and will have no liability to any Participant or any other person if any Award, compensation

or other benefits under the Plan are determined to constitute noncompliant “nonqualified deferred compensation” subject to

taxes, penalties or interest under Section 409A.

(b)

Separation from Service. If an Award constitutes “nonqualified deferred compensation” under Section 409A, any payment

or settlement of such Award upon a termination of a Participant’s Service Provider relationship will, to the extent necessary to

avoid taxes under Section 409A, be made only upon the Participant’s “separation from service” (within the meaning of

Section 409A), whether such “separation from service” occurs upon or after the termination of the Participant’s Service

Provider relationship. For purposes of this Plan or any Award Agreement relating to any such payments or benefits, references to a “termination,”

“termination of employment” or like terms means a “separation from service.”

(c)

Payments to Specified Employees. Notwithstanding any contrary provision in the Plan or any Award Agreement, any payment(s) of

“nonqualified deferred compensation” required to be made under an Award to a “specified employee” (as defined

under Section 409A and as the Administrator determines) due to his or her “separation from service” will, to the extent necessary

to avoid taxes under Section 409A(a)(2)(B)(i) of the Code, be delayed for the six (6)-month period immediately following such “separation

from service” (or, if earlier, until the specified employee’s death) and will instead be paid (as set forth in the Award

Agreement) on the day immediately following such six (6)-month period or as soon as administratively practicable thereafter (without

interest). Any payments of “nonqualified deferred compensation” under such Award payable more than six (6) months following

the Participant’s “separation from service” will be paid at the time or times the payments are otherwise scheduled

to be made. Furthermore, notwithstanding any contrary provision of the Plan or any Award Agreement, any payment of “nonqualified

deferred compensation” under the Plan that may be made in installments shall be treated as a right to receive a series of separate

and distinct payments.

11.7

Limitations on Liability. Notwithstanding any other provisions of the Plan, no individual acting as a director, officer, other

employee or agent of the Company or any Subsidiary will be liable to any Participant, former Participant, spouse, beneficiary, or any

other person for any claim, loss, liability, or expense incurred in connection with the Plan or any Award, and such individual will not

be personally liable with respect to the Plan because of any contract or other instrument executed in his or her capacity as an Administrator,

director, officer, other employee or agent of the Company or any Subsidiary. The Company will indemnify and hold harmless each director,

officer, other employee and agent of the Company or any Subsidiary that has been or will be granted or delegated any duty or power relating

to the Plan’s administration or interpretation, against any cost or expense (including attorneys’ fees) or liability (including

any sum paid in settlement of a claim with the Administrator’s approval) arising from any act or omission concerning this Plan

unless arising from such person’s own fraud or bad faith.

11.8

Lock-Up Period. The Company may, at the request of any underwriter representative or otherwise, in connection with registering

the offering of any Company securities under the Securities Act, prohibit Participants from, directly or indirectly, selling or otherwise

transferring any Shares or other Company securities during a period of up to one hundred eighty (180) days following the effective date

of a Company registration statement filed under the Securities Act, or such longer period as determined by the underwriter.

11.9

Data Privacy. As a condition for receiving any Award, each Participant explicitly and unambiguously consents to the collection,

use and transfer, in electronic or other form, of personal data as described in this Section 11.9 by and among the Company and its Subsidiaries

and affiliates exclusively for implementing, administering, and managing the Participant’s participation in the Plan. The Company

and its Subsidiaries and affiliates may hold certain personal information about a Participant, including the Participant’s name,

address, and telephone number; birthdate; social security number, insurance number or other identification number; salary; nationality;

job title(s); any Shares held in the Company or its Subsidiaries and affiliates; and Award details, to implement, manage and administer

the Plan and Awards (the “Data”). The Company and its Subsidiaries and affiliates may transfer the Data amongst

themselves as necessary to implement, administer and manage a Participant’s participation in the Plan, and the Company and its

Subsidiaries and affiliates may transfer the Data to third parties assisting the Company with Plan implementation, administration, and

management. These recipients may be located in the Participant’s country, or elsewhere, and the Participant’s country may

have different data privacy laws and protections than the recipients’ country. By accepting an Award, each Participant authorizes

such recipients to receive, possess, use, retain and transfer the Data, in electronic or other form, to implement, administer and manage

the Participant’s participation in the Plan, including any required Data transfer to a broker or other third party with whom the

Company or the Participant may elect to deposit any Shares. The Data related to a Participant will be held only as long as necessary

to implement, administer, and manage the Participant’s participation in the Plan. A Participant may, at any time, view the Data

that the Company holds regarding such Participant, request additional information about the storage and processing of the Data regarding

such Participant, recommend any necessary corrections to the Data regarding the Participant or refuse or withdraw the consents in this

Section 11.9 in writing, without cost, by contacting the local human resources representative. If the Participant refuses or withdraws

the consents in this Section 11.9, the Company may cancel Participant’s ability to participate in the Plan and, in the Administrator’s

discretion, the Participant may forfeit any outstanding Awards. For more information on the consequences of refusing or withdrawing consent,

Participants may contact their local human resources representative.

11.10

Severability. If any portion of the Plan or any action taken under it is held illegal or invalid for any reason, the illegality

or invalidity will not affect the remaining parts of the Plan, and the Plan will be construed and enforced as if the illegal or invalid

provisions had been excluded, and the illegal or invalid action will be null and void.

11.11

Governing Documents. If any contradiction occurs between the Plan and any Award Agreement or other written agreement between a

Participant and the Company or any Subsidiary that the Administrator has approved, the Plan will govern; provided, however, that an Award

Agreement or other written agreement may expressly provide that a specific provision of the Plan will not apply, except that no Award

Agreement or other written agreement may modify, waive or override Section 10.4 without the prior written approval of the Board specifically

referencing this Section 11.11. With respect to a 2024 Plan Award, the 2024 Plan and the applicable 2024 Plan Award agreement shall govern

except to the extent this Plan expressly provides otherwise.

11.12

Governing Law; Venue; Waiver of Jury Trial. The Plan and all Awards will be governed by and interpreted in accordance with the

laws of the State of Delaware, disregarding any state’s choice-of-law principles requiring the application of a jurisdiction’s

laws other than the State of Delaware. By accepting an Award, each Participant irrevocably and unconditionally consents to submit to

the exclusive jurisdiction of the courts of the State of Delaware and of the United States of America, in each case located in the State

of Delaware, for any action arising out of or relating to the Plan (and agrees not to commence any litigation relating thereto except

in such courts), and further agrees that service of any process, summons, notice or document by U.S. registered mail to the address contained

in the records of the Company shall be effective service of process for any litigation brought against it in any such court. By accepting

an Award, each Participant irrevocably and unconditionally waives any objection to the laying of venue of any litigation arising out

of the Plan or any Award hereunder in the courts of the State of Delaware or the United States of America, in each case located in the

State of Delaware, and further irrevocably and unconditionally waives and agrees not to plead or claim in any such court that any such

litigation brought in any such court has been brought in an inconvenient forum. By accepting an Award, each Participant irrevocably and

unconditionally waives, to the fullest extent permitted by applicable law, any and all rights to trial by jury in connection with any

litigation arising out of or relating to the Plan or any Award hereunder.

11.13

Clawback Provisions. All compensation received by Participants, including pursuant to Awards (including, without limitation, any

proceeds, gains or other economic benefit actually or constructively received by Participant upon any receipt or exercise of any Award

or upon the receipt or resale of any Shares underlying the Award) shall be subject to reduction, cancellation, forfeiture and/or recoupment

to the extent necessary to comply with (a) any clawback, forfeiture or other similar policy adopted by the Company (each, a “Policy”),

and (b) any other clawback, recoupment, forfeiture or similar policies or provisions applicable to a Participant or required under Applicable

Law (collectively, the “Recovery Arrangements”), notwithstanding any other agreement to the contrary. No recovery

of compensation under any Recovery Arrangements will be an event that triggers or contributes to any right of a Participant to resign

for “good reason” (or similar term) under the Plan or any Award Agreement or any other agreement with the Company or a Subsidiary

or affiliate. By accepting an Award, each Participant will be deemed to have agreed that he or she is not entitled to indemnification

in connection with any enforcement of the Recovery Arrangements and to have waived any rights to such indemnification under the Company’s

organizational documents or otherwise. By accepting an Award, each Participant agrees to take all required action in a reasonably prompt

manner, as applicable, to enable the enforcement of the Recovery Arrangements. The Administrator may condition a Participant’s

receipt of an Award on such Participant’s execution of an acknowledgment pursuant to which such Participant will agree to be bound

by the terms of, and comply with, the Recovery Arrangements and this Section 11.13.

11.14

Titles and Headings. The titles and headings in the Plan are for convenience of reference only and, if there is any conflict,

the Plan’s text, rather than such titles or headings, will control.

11.15

Conformity to Securities Laws. Participant acknowledges that the Plan is intended to conform to the extent necessary with Applicable

Laws. Notwithstanding anything herein to the contrary, the Plan and all Awards will be administered only in conformance with Applicable

Laws. To the extent Applicable Laws permit, the Plan and all Award Agreements will be deemed amended as necessary to conform to Applicable

Laws.

11.16

Relationship to Other Benefits. No payment under the Plan will be taken into account in determining any benefits under any pension,

retirement, savings, profit sharing, group insurance, welfare or other benefit plan of the Company or any Subsidiary except as expressly

provided in writing in such other plan or an agreement thereunder.

11.17

Plan Language. The official language of the Plan shall be English. To the extent that the Plan or any Award Agreements are translated

from English into another language, the English version of the Plan and Award Agreements will always govern, in the event that there

are inconsistencies or ambiguities which may arise due to such translation.

11.18

Applicable Currency. The Award Agreement shall specify the currency applicable to such Award. The Administrator may determine,

in its sole discretion, that an Award denominated in one currency may be paid in any other currency based on the prevailing exchange

rate as the Administrator deems appropriate. A Participant may be required to provide evidence that any currency used to pay the exercise

price of any Award were acquired and taken out of the jurisdiction in which the Participant resides in accordance with Applicable Laws,

including foreign exchange control laws and regulations. In the absence of a designation in an Award Agreement, the currency applicable

to an Award shall be U.S. Dollars.

ARTICLE

DEFINITIONS

used in the Plan, the following words and phrases will have the following meanings:

12.1

“2024 Plan” means the GameSquare Holdings, Inc. Amended and Restated 2024 Stock Incentive Plan, as amended

on March 12, 2025, and as in effect immediately before the Effective Date.

12.2

“2024 Plan Award” means an equity award that was granted under the 2024 Plan and is outstanding immediately

before the Effective Date.

12.3

“Administrator” means the Board or a Committee to the extent that the Board’s powers or authority under

the Plan have been delegated to such Committee.

12.4

“Applicable Laws” means the requirements relating to the administration of equity incentive plans under U.S.

federal and state securities, tax and other applicable laws, rules and regulations, the applicable rules of any stock exchange or quotation

system on which the Common Stock is listed or quoted and the applicable laws and rules of any foreign country or other jurisdiction where

Awards are granted.

12.5

“Award” means, individually or collectively, a grant under the Plan of Options, Stock Appreciation Rights,

Restricted Stock, Restricted Stock Units, Dividend Equivalents, or Other Stock or Cash Based Awards. For the avoidance of doubt, “Award”

does not include a 2024 Plan Award, FaZe Plan Award, or Prior Plan Award, except where this Plan expressly provides otherwise.

12.6

“Award Agreement” means a written agreement evidencing an Award, which may be electronic, that contains such

terms and conditions as the Administrator determines, consistent with and subject to the terms and conditions of the Plan.

12.7

“Board” means the Board of Directors of the Company.

12.8

“Cause” means the termination of a Participant’s service with the Company or a Subsidiary as a result

of the occurrence of one or more of the following events, except as otherwise expressly provided in the applicable Award Agreement: misconduct,

negligence, dishonesty, violence or threat of violence (including any violation of federal securities laws) that is injurious to the

Company or any of its Subsidiaries; disclosure of trade secrets, client information or other confidential information; breach of the

provisions of an agreement, covenant or other obligation with the Company or a Subsidiary, including without limitation an employment

agreement or a non-disclosure or confidentiality agreement; material mismanagement in the performance of his or her duties; willful failure

to execute or comply with the major policies of the Company or a Subsidiary or his or her stated duties; any other willful misconduct

which is materially injurious to the financial condition or business reputation of the Company or any of its Subsidiaries; material breach

of a written policy of the Company or a Subsidiary or the laws or rules of any governmental or regulatory body applicable to the Company

or a Subsidiary; and conviction of, or plea of nolo contendere to, any felony or another crime involving dishonesty or moral turpitude

or which could reflect negatively upon the Company or a Subsidiary or otherwise impair or impede its operations. If Participant is a

party to an employment or service agreement with the Company or its Subsidiaries and such agreement provides for a definition of Cause,

the definition therein contained shall constitute “Cause” for purposes of this Plan in addition to the above definition.

The determination of a Participant’s termination for “Cause” shall be made in the sole and absolute discretion of the

Board.

12.9

“Change in Control” means the occurrence of (i) a sale, lease or other disposition of all or substantially

all of the assets of the Company, (ii) a merger or consolidation in which the Company is not the surviving corporation (except for a

merger or consolidation with an entity controlled by the stockholders of the Company), (iii) a reverse merger in which the Company is

the surviving corporation but the Shares outstanding immediately preceding the merger are converted by virtue of the merger into other

property, whether in the form of securities, cash or otherwise or (iv) the adoption of a plan of dissolution or liquidation of the Company.

Notwithstanding

the foregoing, if a Change in Control constitutes a payment event with respect to any Award (or portion of any Award) that provides for

the deferral of compensation that is subject to Section 409A, to the extent required to avoid the imposition of additional taxes under

Section 409A, the transaction or event described above with respect to such Award (or portion thereof) shall only constitute a Change

in Control for purposes of the payment timing of such Award if such transaction also constitutes a “change in control event,”

as defined in Treasury Regulation Section 1.409A-3(i)(5).

The

Administrator shall have full and final authority, which shall be exercised in its discretion, to determine conclusively whether a Change

in Control has occurred pursuant to the above definition, the date of the occurrence of such Change in Control and any incidental matters

relating thereto; provided that any exercise of authority in conjunction with a determination of whether a Change in Control is a “change

in control event” as defined in Treasury Regulation Section 1.409A-3(i)(5) shall be consistent with such regulation.

12.10

“Code” means the U.S. Internal Revenue Code of 1986, as amended, and the regulations issued thereunder.

12.11

“Committee” means one or more committees or subcommittees of the Board, which may include one or more Company

directors or executive officers, to the extent Applicable Laws permit. To the extent required to comply with the provisions of Rule 16b-3,

it is intended that each member of the Committee will be, at the time the Committee takes any action with respect to an Award that is

subject to Rule 16b-3, a “non-employee director” within the meaning of Rule 16b-3; however, a Committee member’s failure

to qualify as a “non-employee director” within the meaning of Rule 16b-3 will not invalidate any Award granted by the Committee

that is otherwise validly granted under the Plan.

12.12

“Common Stock” means the common stock of the Company.

12.13

“Company” means GameSquare Holdings, Inc., a corporation organized under the laws of the State of Delaware,

and any successor thereto.

12.14

“Consultant” means any consultant or advisor engaged by the Company or any of its Subsidiaries to render services

to such entity, in each case that can be granted an Award that is eligible to be registered on a Form S-8 Registration Statement.

12.15

“Data” has the meaning set forth in Section 11.9.

12.16

“Designated Beneficiary” means the beneficiary or beneficiaries the Participant designates, in a manner the

Administrator determines, to receive amounts due or exercise the Participant’s rights if the Participant dies or becomes incapacitated.

Without a Participant’s effective designation, “Designated Beneficiary” will mean the Participant’s estate.

12.17

“Director” means a Board member.

12.18

“Disability” means a permanent and total disability under Section 22(e)(3) of the Code, as amended.

12.19

“Dividend Equivalents” means a right granted to a Participant under the Plan to receive the equivalent value

(in cash or Shares) of dividends paid on Shares.

12.20

“Effective Date” has the meaning set forth in Section 11.3.

12.21

“Employee” means any employee of the Company or its Subsidiaries.

12.22

“Equity Restructuring” means a non-reciprocal transaction between the Company and its stockholders, such as

a stock dividend, stock split, spin-off or recapitalization through a large, nonrecurring cash dividend that affects the number or kind

of Shares (or other securities of the Company) or the share price of Common Stock (or other securities of the Company) and causes a change

in the per share value of the Common Stock underlying outstanding Awards.

12.23

“Exchange Act” means the U.S. Securities Exchange Act of 1934, as amended.

12.24

“Fair Market Value” means, as of any date, the value of a Share of Common Stock determined as follows: (a)

if the Common Stock is listed on any established stock exchange, its Fair Market Value will be the closing sales price for such Common

Stock as quoted on such exchange for such date, or if no sale occurred on such date, the last day preceding such date during which a

sale occurred, as reported in The Wall Street Journal or another source the Administrator deems reliable; (b) if the Common Stock

is not traded on a stock exchange but is quoted on a national market or other quotation system, the closing sales price on such date,

or if no sales occurred on such date, then on the last date preceding such date during which a sale occurred, as reported in The Wall

Street Journal or another source the Administrator deems reliable; or (c) in the absence of an established market for the Common

Stock, the Administrator may determine the Fair Market Value in its discretion.

12.25

“FaZe Plan” means collectively, the FaZe Holdings, Inc. 2022 Omnibus Incentive Plan and the FaZe Clan Inc. Amended

and Restated 2019 Equity Incentive Plan, under which GameSquare assumed certain FaZe outstanding equity awards pursuant to the Agreement

and Plan of Merger, dated October 19, 2023.

12.26

“FaZe Plan Award” means an award outstanding under the FaZe Plan, which was converted, in accordance with the terms

of the Agreement and Plan of Merger dated October 19, 2023, into awards relating to GameSquare Common Stock.

12.27

“Greater Than 10% Stockholder” means an individual then owning (within the meaning of Section 424(d) of the

Code) more than 10% of the total combined voting power of all classes of stock of the Company or its parent or subsidiary corporation,

as defined in Section 424(e) and (f) of the Code, respectively.

12.28

“Incentive Stock Option” means an Option intended to qualify as an “incentive stock option” as

defined in Section 422 of the Code.

12.29

“ISO Share Limit” has the meaning set forth in Section 5.4.

12.30

“Non-Qualified Stock Option” means an Option, or portion thereof, not intended or not qualifying as an Incentive

Stock Option.

12.31

“Option” means an option to purchase Shares, which will either be an Incentive Stock Option or a Non-Qualified

Stock Option.

12.32

“Other Stock or Cash Based Awards” means cash awards, awards of Shares, and other awards valued wholly or partially

by referring to, or are otherwise based on, Shares or other property awarded to a Participant under Article 8.

12.33

“Participant” means a Service Provider who has been granted an Award or, solely when the context requires,

a holder of a 2024 Plan Award, FaZe Plan Award, or Prior Plan Award.

12.34

“Performance Criteria” mean the criteria (and adjustments) that the Administrator may select for an Award to

establish performance goals for a performance period, which may include the following: net earnings or losses (either before or after

one or more of interest, taxes, depreciation, amortization, and non-cash equity-based compensation expense); gross or net sales or revenue

or sales or revenue growth; net income (either before or after taxes) or adjusted net income; profits (including but not limited to gross

profits, net profits, profit growth, net operation profit or economic profit), profit return ratios or operating margin; budget or operating

earnings (either before or after taxes or before or after allocation of corporate overhead and bonus); cash flow (including operating

cash flow and free cash flow or cash flow return on capital); return on assets; return on capital or invested capital; cost of capital;

return on stockholders’ equity; total stockholder return; return on sales; costs, reductions in costs and cost control measures;

expenses; working capital; earnings or loss per share; adjusted earnings or loss per share; price per share or dividends per share (or

appreciation in or maintenance of such price or dividends); regulatory achievements or compliance; implementation, completion or attainment

of objectives relating to research, development, regulatory, commercial, or strategic milestones or developments; market share; economic

value or economic value added models; division, group or corporate financial goals; customer satisfaction/growth; customer service; employee

satisfaction; recruitment and maintenance of personnel; human capital management (including diversity and inclusion); supervision of

litigation and other legal matters; strategic partnerships and transactions; financial ratios (including those measuring liquidity, activity,

profitability or leverage); debt levels or reductions; sales-related goals; financing and other capital raising transactions; cash on

hand; acquisition activity; investment sourcing activity; and marketing initiatives, any of which may be measured in absolute terms or

as compared to any incremental increase or decrease. Such performance goals also may be based solely by reference to the Company’s

performance or the performance of a Subsidiary, division, business segment or business unit of the Company or a Subsidiary, or based

upon performance relative to performance of other companies or upon comparisons of any of the indicators of performance relative to performance

of other companies.

12.35

“Plan” means this GameSquare Holdings, Inc. 2026 Stock Incentive Plan, as it may be amended from time to time.

12.36

“Prior Plan” means the Engine Media Holdings, Inc. Amended and Restated Omnibus Equity Plan, which the Company

previously assumed as successor in interest to Engine Media Holdings, Inc.

12.37

“Prior Plan Award” means an award outstanding under the Prior Plan.

12.38

“Restricted Stock” means Shares awarded to a Participant under Article 7 subject to certain vesting conditions

and other restrictions.

12.39

“Restricted Stock Unit” means an unfunded, unsecured right to receive, on the applicable settlement date, one

Share or an amount in cash or other consideration determined by the Administrator to be of equal value as of such settlement date awarded

to a Participant under Article 7 subject to certain vesting conditions and other restrictions.

12.40

“Rule 16b-3” means Rule 16b-3 promulgated under the Exchange Act.

12.41

“Section 409A” means Section 409A of the Code and all regulations, guidance, compliance programs and other

interpretative authority thereunder.

12.42

“Securities Act” means the U.S. Securities Act of 1933, as amended.

12.43

“Service Provider” means an Employee, Consultant or Director.

12.44

“Share Reserve” has the meaning set forth in Section 5.2.

12.45

“Shares” means shares of Common Stock.

12.46

“Stock Appreciation Right” means a stock appreciation right granted under Article 6.

12.47

“Subsidiary” means any entity (other than the Company), whether domestic or foreign, in an unbroken chain of

entities beginning with the Company if each of the entities other than the last entity in the unbroken chain beneficially owns, at the

time of the determination, securities or interests representing at least 50% of the total combined voting power of all classes of securities

or interests in one of the other entities in such chain.

12.48

“Substitute Awards” means Awards granted or Shares issued by the Company in assumption of, or in substitution

or exchange for, awards previously granted, or the right or obligation to make future awards, in each case by a company acquired by the

Company or any Subsidiary or with which the Company or any Subsidiary combines.

12.49

“Termination of Service” means the date the Participant ceases to be a Service Provider. A Participant’s

status as a Service Provider shall not be deemed to have terminated merely because of a change in the capacity in which Participant renders

service to the Company or any Affiliate as an Employee, Consultant or Director or a change in the entity for which Participant renders

such service, provided there is no interruption or termination of Participant’s continuous status as a Service Provider. The Administrator,

in its sole discretion, may determine whether continuous service as a Service Provider shall be considered interrupted in the case of

any leave of absence approved by the Company, including sick leave, military leave or any other personal leave.

* * * *

EX-99.1

Filename: ex99-1.htm · Sequence: 4

Exhibit

99.1

GameSquare

Closes FanEngine Transaction

FanEngine

adds IP assets that build valuable, direct relationships with fans across global sports, music and entertainment franchises

Peaky

Blinders, a globally recognized entertainment brand, is expected to launch in the fourth quarter of 2026

GameSquare

reiterates 2027 guidance

FRISCO,

TEXAS / October 26, 2026 – GameSquare Holdings, Inc. (Nasdaq: GAME) (“GameSquare” or the “Company) today announced

that it has completed the acquisition (the “Transaction”) of sports, music and entertainment IP assets from FanEngine Holdings

Ltd. (“FanEngine”) as contemplated by the previously announced contribution agreement. The Transaction closed following approval

by GameSquare stockholders at the special meeting held on October 22, 2026.

With

the Transaction closed, GameSquare moves from reaching fans on behalf of others to owning and monetizing fan relationships directly.

The Company’s data, creator, agency and media businesses now sit alongside FanEngine’s rights to globally recognized franchises and its

platform for turning audiences into known, first-party fan communities.

GameSquare

expects the transaction to:

●

Deliver

a step change in scale and profitability. For 2027, GameSquare expects revenue of over $150 million, gross margin

above 50% and adjusted EBITDA of more than $30 million.

●

Leverage

existing infrastructure to drive operating efficiencies. FanEngine is expected to require limited incremental overhead and operating

expenses, allowing GameSquare to leverage its existing infrastructure and capabilities to convert incremental gross profit dollars

into higher adjusted EBITDA and operating profitability.

●

Contribute

immediately to fourth quarter 2026 results. FanEngine is expected to be immediately accretive to adjusted EBITDA. The Company

expects FanEngine to contribute to its 2026 proforma outlook of $85+ million in revenue and $5+ million in adjusted EBITDA.

●

Produce

higher-quality revenue. FanEngine adds recurring, direct-to-fan revenue streams, including rewards, merchandise and commerce,

ticketing, live and in-real-life experiences, licensing and brand partnerships, alongside GameSquare’s existing services revenue.

●

Provide

unique ownership of compelling IP economics. The portfolio includes rights and relationships tied to Peaky Blinders, Simon’s

Cat and 15 global athletes, including The Two Robbies & Friends and Ben Stokes, with a growing pipeline across entertainment

franchises, sports and music artists.

●

Capture

margin through integration. FanEngine has relied on third parties for production, events, commerce and gamification. GameSquare

performs these functions in-house and expects to bring that spend inside the Company.

Adjusted

EBITDA guidance excludes items such as transaction costs, impairments and other one-time expenses. A reconciliation is not provided due

to the inherent difficulty in forecasting and quantifying certain amounts that are necessary for such reconciliation and the unreasonable

efforts such reconciliation would require.

“Closing

this transaction marks the start of a new chapter in GameSquare’s evolution,” said Justin Kenna, Chief Executive Officer of

GameSquare. “We have built best-in-class capabilities to measure, reach and engage audiences at scale. With the ability to own

the fan relationship and earn from it repeatedly, FanEngine adds an important piece to our ecosystem. We expect that to show up in our

results quickly, with FanEngine contributing to our 2026 proforma outlook and supporting 2027 guidance of more than $150 million in revenue

and more than $30 million in adjusted EBITDA. Our focus now is integrating the acquisition and executing new commercial opportunities

for our owned IP assets.”

“FanEngine

represents a significant opportunity to unlock the commercial value of direct relationships between IP owners, talent, creators and their

audiences,” said Ben Hugo on behalf of FanEngine. “By combining premium IP with fan identity

and monetization capabilities, we transform fragmented audience engagement into direct, data-driven fan relationships that can generate

actionable insights and recurring revenue. GameSquare’s infrastructure, commercial reach and scale position us to accelerate this

model across multiple IP properties, creating a platform for sustainable growth and long-term shareholder value.”

Use

of Non-GAAP Financial Measures

This

release includes measures that are not in accordance with U.S. generally accepted accounting principles (“GAAP”). Other than

with respect to revenue and gross margin, GameSquare only provides guidance on a non-GAAP basis. GameSquare does not provide a reconciliation

of forward-looking Adjusted EBITDA (non-GAAP) to GAAP net income (loss), due to the inherent difficulty in forecasting and quantifying

certain amounts that are necessary for such reconciliation. Because other deductions used to calculate projected net income (loss) vary

dramatically based on actual events, GameSquare is not able to forecast on a GAAP basis with reasonable certainty all deductions needed

in order to provide a GAAP calculation of projected net income (loss) at this time. The amount of these deductions may be material and,

therefore, could result in projected GAAP net income (loss) being materially less than projected Adjusted EBITDA (non-GAAP).

About

GameSquare Holdings, Inc.

GameSquare

(Nasdaq: GAME) is a cutting-edge media, entertainment, and technology company transforming how brands and publishers connect with Gen

Z, Gen Alpha and Millennial audiences. With a platform that spans award-winning creative services, advanced analytics and FaZe Esports,

one of the most iconic gaming organizations, we operate one of the largest gaming media networks in North America. As a digital-native

business, GameSquare provides brands with unparalleled access to world-class creators and talent, delivering authentic connections across

gaming, esports and youth culture. Complementing our operating strategy, GameSquare has developed an innovative treasury management program

designed to generate yield and enhance capital efficiency, reinforcing our commitment to building a dynamic, high-performing media company

at the intersection of culture, technology and next-generation financial innovation.

learn more, visit www.gamesquare.com.

About

FanEngine

is a technology, media and fan-economy asset aggregator whose assets enable IP owners across sports, music and entertainment to build

direct relationships with their audiences and unlock new recurring revenue streams. Through a proprietary technology stack combining

fan identity, behavioral intelligence, AI, gaming and blockchain infrastructure, FanEngine transforms fragmented audiences into consent-based,

first-party fan communities. Its products and services span content, community, gaming, ticketing, merchandise, digital ownership, rewards

and commerce, connecting physical and digital experiences throughout the fan journey. Designed to integrate with existing brands, creators,

audiences and distribution platforms, FanEngine provides scalable infrastructure and monetization tools that deepen engagement, expand

commercial opportunities and create lasting value for IP owners, brands and their audiences.

For

more information, visit www.fanengine.tech.

Forward-Looking

Information

This

press release contains “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933, as amended,

and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be covered by the safe harbor provisions of

the Private Securities Litigation Reform Act of 1995. Forward-looking statements may be identified by the use of words such as “may,”

“will,” “should,” “expects,” “plans,” “anticipates,” “intends,” “targets,”

“projects,” “believes,” “estimates,” “potential” or “continue,” or the negatives of

these terms or other comparable terminology. Forward-looking statements in this press release include, among others, statements regarding:

the anticipated impact and timing of the benefits, if any, of the Transaction; the achievement of the financial milestones and the issuance

of the related equity; the Company’s future performance, including earnings, profitability and revenue, the success of the Transaction

and integration; and the Company’s ability to execute on its current and future business plans and strategy. Forward-looking statements

are based on management’s current expectations and assumptions and are subject to risks and uncertainties that could cause actual results

to differ materially from those expressed or implied, including, among others: the Company’s ability to continue as a going concern;

the risk that the financial milestones are not achieved in whole or in part; dilution resulting from the issuance of equity in the transaction;

the Company’s ability to integrate the Transaction; the Company’s ability to achieve its objectives, successfully execute its growth

strategy, obtain future financings or complete offerings on acceptable terms; failure to leverage the Company’s portfolio across entertainment

and media platforms; dependence on the Company’s key personnel; general business, economic, competitive, political and social uncertainties;

and the other risks and uncertainties described under “Risk Factors” in the Company’s filings with the Securities and Exchange

Commission, available at www.sec.gov. Forward-looking statements speak only as of the date of this press release. Except as may be required

by applicable law, the Company undertakes no obligation to update or revise any forward-looking statement, whether as a result of new

information, future events or otherwise. You should not place undue reliance on any forward-looking statement.

Contacts

GameSquare

Investor Relations

Andrew

Berger

Phone:

(216) 464-6400

Email:

ir@gamesquare.com

GameSquare

Media Relations

Email:

pr@gamesquare.com

FanEngine

Investor Relations

Marco

Baccanello

Phone:

+44 7703 724179

Email:

marco@fanengine.tech

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