Herc Holdings Reports Third Quarter 2025 Results and Reaffirms 2025 Full Year Guidance
BONITA SPRINGS, Fla.--( BUSINESS WIRE)--Herc Holdings Inc. (NYSE: HRI) ("Herc Holdings" or the "Company") today reported financial results for the quarter ended September 30, 2025.
“As we continue to execute on our strategic priorities, the third quarter marked a pivotal step in unlocking the value of our acquisition of H&E Equipment Services,” said Larry Silber, president and chief executive officer. “From day one, our focus has been on bringing together the strengths of both companies through a seamless integration, and we’re very pleased with the pace and success of those efforts to date.
“In the third quarter, we achieved a major milestone by completing the full IT integration—successfully migrating all of the acquired branches onto Herc’s systems and network infrastructure within a best-in-class timeline. Our combined team now operates from a single, unified dashboard that spans ERP, fleet management, pricing, CRM, logistics, business intelligence, human capital management and our industry-leading, customer-facing technology platform, ProControl by Herc Rentals TM. This alignment is poised to drive efficiencies and position us for long term market-share expansion.
“As we continue integration efforts for fleet and branch network optimization, the operating environment remains stable despite broader macroeconomic uncertainties. While local market growth is tempered by prolonged high interest rates, our national accounts and specialty products and solutions delivered another strong quarter. Our scale and diversified footprint—across geographies, end markets, and product lines—continue to be key strengths, enabling us to navigate this bifurcated landscape with resilience and agility,” said Silber.
2025 Third Quarter Financial Results
2025 Nine Months Financial Results
Rental Fleet
Nine Months Ended September 30,
2025
2024
Rental equipment expenditures
$
835
$
753
Proceeds from disposal of rental equipment
(306
)
(198
)
Net rental equipment capital expenditures
$
529
$
555
Disciplined Capital Management
(1) Current period net leverage is calculated using pro forma trailing twelve month adjusted EBITDA including the standalone, pre-acquisition results of H&E.
Cinelease Divestiture
On July 31, 2025, the Company completed the divestiture of the Cinelease studio entertainment business for initial cash consideration of $100 million, subject to customary post-closing adjustments, and agreed upon earn outs pursuant to the purchase and sale agreement. The Company used the net proceeds from the sale of Cinelease to repay a portion of the New ABL Credit Facility.
2025 Outlook—Excluding Cinelease
The Company is reaffirming its full year 2025 equipment rental revenue, adjusted EBITDA, and gross and net rental capital expenditures guidance ranges, excluding Cinelease studio entertainment and lighting and grip equipment rental business.
Equipment rental revenue:
$3.7 billion to $3.9 billion
Adjusted EBITDA:
$1.8 billion to $1.9 billion
Net rental equipment capital expenditures:
$400 million to $600 million
Gross capex:
$900 million to $1.1 billion
As a leader in an industry where scale matters, the Company expects to continue to gain share by capturing an outsized position of the forecasted higher construction spending in 2025 by investing in its fleet, optimizing its existing fleet, capitalizing on recent acquisitions and greenfield opportunities, and cross-selling a diversified product portfolio.
Earnings Call and Webcast Information
Herc Holdings' third quarter 2025 earnings webcast will be held today at 8:30 a.m. U.S. Eastern Time. Interested U.S. parties may call +1-800-715-9871 and international participants should call the country specific dial in numbers listed at https://registrations.events/directory/international/itfs.html, using the access code: 9128891. Please dial in at least 10 minutes before the call start time to ensure that you are connected to the call and to register your name and company.
Those who wish to listen to the live conference call and view the accompanying presentation slides should visit the Events and Presentations tab of the Investor Relations section of the Company's website at IR.HercRentals.com. The press release and presentation slides for the call will be posted to this section of the website prior to the call.
A replay of the conference call will be available via webcast on the Company website at IR.HercRentals.com, where it will be archived for 12 months after the call.
About Herc Holdings Inc.
Founded in 1965, Herc Holdings Inc., which operates through its Herc Rentals Inc. subsidiary, is a full-line rental supplier and, with the recent acquisition of H&E Equipment Services, we have 612 locations across North America and 2024 pro forma total revenues were approximately $5.1 billion. We offer products and services aimed at helping customers work more efficiently, effectively, and safely. Our classic fleet includes aerial, earthmoving, material handling, trucks and trailers, air compressors, compaction, and lighting equipment. Our ProSolutions® offering includes industry-specific, solutions-based services in tandem with power generation, climate control, remediation and restoration, pumps, and trench shorting equipment as well as our ProContractor professional grade tools. We employ approximately 9,900 employees, who equip our customers and communities to build a brighter future. Learn more at www.HercRentals.com and follow us on Instagram, Facebook and LinkedIn.
Certain Additional Information
In this release we refer to the following operating measures:
Forward-Looking Statements
This press release includes forward-looking statements within the meaning of Section 21E of the Securities Exchange Act, as amended, and the Private Securities Litigation Reform Act of 1995. Forward looking statements are generally identified by the words "estimates," "expects," "anticipates," "projects," "plans," "intends," "believes," "forecasts," "looks," and future or conditional verbs, such as "will," "should," "could" or "may," as well as variations of such words or similar expressions. All forward-looking statements are based upon our current expectations and various assumptions and there can be no assurance that our current expectations will be achieved. You should not place undue reliance on the forward-looking statements. They are subject to future events, risks and uncertainties - many of which are beyond our control - as well as potentially inaccurate assumptions, that could cause actual results to differ materially from those in the forward-looking statements. Factors that could cause actual results to differ materially from those projected include, but are not limited to, the following: (1) the cyclical nature of our industry and our dependence on the levels of capital investment and maintenance expenditures by our customers; (2) the competitiveness of our industry, including the potential downward pricing pressures or the inability to increase prices; (3) our dependence on relationships with key suppliers; (4) our heavy reliance on communication networks, centralized information technology systems and third party technology and services and our ability to maintain, upgrade or replace our information technology systems; (5) our ability to respond adequately to changes in technology and customer demands; (6) our ability to attract and retain key management, sales and trades talent; (7) our rental fleet is subject to residual value risk upon disposition; (8) the impact of climate change and the legal and regulatory responses to such change; (9) our ability to execute our strategy to grow through strategic transactions; (10) our significant indebtedness; and (11) our ability to integrate the acquisition of H&E Equipment Services, Inc. into our business and our ability to realize all the anticipated benefits of the transaction. Further information on the risks that may affect our business is included in filings we make with the Securities and Exchange Commission from time to time, including our most recent annual report on Form 10-K, subsequent quarterly reports on Form 10-Q, and in our other SEC filings. We undertake no obligation to update or revise forward-looking statements that have been made to reflect events or circumstances that arise after the date made or to reflect the occurrence of unanticipated events.
Information Regarding Non-GAAP Financial Measures
In addition to results calculated according to accounting principles generally accepted in the United States (“GAAP”), the Company has provided certain information in this release that is not calculated according to GAAP (“non-GAAP”), such as EBITDA, adjusted EBITDA, adjusted EBITDA margin, adjusted net income, adjusted earnings per diluted common share, free cash flow and adjusted free cash flow. Management uses these non-GAAP measures to evaluate operating performance and period-over-period performance of our core business without regard to potential distortions, and believes that investors will likewise find these non-GAAP measures useful in evaluating the Company’s performance. These measures are frequently used by security analysts, institutional investors and other interested parties in the evaluation of companies in our industry. Non-GAAP measures should not be considered in isolation or as a substitute for our reported results prepared in accordance with GAAP and, as calculated, may not be comparable to similarly titled measures of other companies. For the definitions of these terms, further information about management’s use of these measures as well as a reconciliation of these non-GAAP measures to the most comparable GAAP financial measures, please see the supplemental schedules that accompany this release.
(See Accompanying Tables)
HERC HOLDINGS INC. AND SUBSIDIARIES
CONSOLIDATED STATEMENTS OF OPERATIONS
Unaudited
(In millions, except per share data)
Three Months Ended September 30,
Nine Months Ended September 30,
2025
2024
2025
2024
Revenues:
Equipment rental
$
1,122
$
866
$
2,731
$
2,350
Sales of rental equipment
151
81
362
215
Sales of new equipment, parts and supplies
18
9
46
28
Service and other revenue
13
9
28
24
Total revenues
1,304
965
3,167
2,617
Expenses:
Direct operating
467
334
1,173
967
Depreciation of rental equipment
246
174
613
499
Cost of sales of rental equipment
134
66
296
157
Cost of sales of new equipment, parts and supplies
12
6
30
18
Selling, general and administrative
166
120
411
349
Transaction expenses
38
3
185
9
Non-rental depreciation and amortization
70
33
148
92
Interest expense, net
134
69
282
193
(Gain) loss on assets held for sale
(1
)
—
48
—
Other income, net
—
—
(3
)
(1
)
Total expenses
1,266
805
3,183
2,283
Income (loss) before income taxes
38
160
(16
)
334
Income tax provision
(8
)
(38
)
(7
)
(77
)
Net income (loss)
$
30
$
122
$
(23
)
$
257
Weighted average shares outstanding:
Basic
33.2
28.4
30.6
28.4
Diluted
33.3
28.5
30.6
28.5
Earnings (loss) per share:
Basic
$
0.90
$
4.30
$
(0.75
)
$
9.05
Diluted
$
0.90
$
4.28
$
(0.75
)
$
9.02
A-1
HERC HOLDINGS INC. AND SUBSIDIARIES
CONDENSED CONSOLIDATED BALANCE SHEETS
(In millions)
September 30, 2025
December 31, 2024
ASSETS
(unaudited)
Cash and cash equivalents
$
61
$
83
Receivables, net of allowances
810
589
Prepaid expenses
77
47
Other current assets
26
40
Current assets held for sale
—
17
Total current assets
974
776
Rental equipment, net
6,020
4,225
Property and equipment, net
873
554
Right-of-use lease assets
1,456
852
Intangible assets, net
1,626
572
Goodwill
2,931
670
Other long-term assets
47
8
Long-term assets held for sale
—
220
Total assets
$
13,927
$
7,877
LIABILITIES AND EQUITY
Current maturities of long-term debt and financing obligations
$
31
$
21
Current maturities of operating lease liabilities
55
39
Accounts payable
355
248
Accrued liabilities
360
239
Current liabilities held for sale
—
15
Total current liabilities
801
562
Long-term debt, net
8,164
4,069
Financing obligations, net
97
101
Operating lease liabilities
1,437
842
Deferred tax liabilities
1,431
800
Other long-term liabilities
68
47
Long-term liabilities held for sale
—
60
Total liabilities
11,998
6,481
Total equity
1,929
1,396
Total liabilities and equity
$
13,927
$
7,877
A-2
HERC HOLDINGS INC. AND SUBSIDIARIES
CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
Unaudited
(In millions)
Nine Months Ended
September 30,
2025
2024
Cash flows from operating activities:
Net income (loss)
$
(23
)
$
257
Adjustments to reconcile net income (loss) to net cash provided by operating activities:
Depreciation of rental equipment
613
499
Depreciation of property and equipment
77
60
Amortization of intangible assets
71
32
Amortization of deferred debt and financing obligations costs
6
3
Stock-based compensation charges
28
16
Provision for receivables allowances
58
48
Loss on assets held for sale
48
—
Deferred taxes
2
57
Gain on sale of rental equipment
(66
)
(58
)
Other
11
10
Changes in assets and liabilities, net of effects from acquisitions:
Receivables
(59
)
(76
)
Other assets
(19
)
(5
)
Accounts payable
10
17
Accrued liabilities and other long-term liabilities
13
34
Net cash provided by operating activities
770
894
Cash flows from investing activities:
Rental equipment expenditures
(835
)
(753
)
Proceeds from disposal of rental equipment
306
198
Non-rental capital expenditures
(123
)
(127
)
Proceeds from disposal of property and equipment
15
6
Acquisitions, net of cash acquired
(4,256
)
(567
)
Proceeds from disposal of business, net
99
—
Net cash used in investing activities
(4,794
)
(1,243
)
Cash flows from financing activities:
Proceeds from issuance of long-term debt
3,467
800
Proceeds from revolving lines of credit and securitization
3,928
1,530
Repayments on revolving lines of credit and securitization
(3,299
)
(1,821
)
Principal payments under finance lease and financing obligations
(16
)
(15
)
Dividends paid
(64
)
(58
)
Other financing activities, net
(14
)
(16
)
Net cash provided by financing activities
4,002
420
Effect of foreign exchange rate changes on cash and cash equivalents
—
—
Net change in cash and cash equivalents during the period
(22
)
71
Cash and cash equivalents at beginning of period
83
71
Cash and cash equivalents at end of period
$
61
$
142
A-3
HERC HOLDINGS INC. AND SUBSIDIARIES
SUPPLEMENTAL SCHEDULES
EBITDA AND ADJUSTED EBITDA RECONCILIATIONS
Unaudited
(In millions)
EBITDA and adjusted EBITDA - EBITDA represents the sum of net income (loss), provision (benefit) for income taxes, interest expense, net, depreciation of rental equipment and non-rental depreciation and amortization. Adjusted EBITDA represents EBITDA plus the sum of transaction related costs, restructuring and restructuring related charges, spin-off costs, non-cash stock-based compensation charges, loss on extinguishment of debt (which is included in interest expense, net), impairment charges, gain (loss) on the disposal of a business, impact of the fair value mark-up of acquired fleet, impact of the studio entertainment business and certain other items. EBITDA and adjusted EBITDA do not purport to be alternatives to net income as an indicator of operating performance. Additionally, neither measure purports to be an alternative to cash flows from operating activities as a measure of liquidity, as they do not consider certain cash requirements such as interest payments and tax payments.
Adjusted EBITDA Margin - Adjusted EBITDA Margin, calculated by dividing Adjusted EBITDA by Total Revenues, is a commonly used profitability ratio.
Three Months Ended September 30,
Nine Months Ended
September 30,
2025
2024
2025
2024
Net income (loss)
$
30
$
122
$
(23
)
$
257
Income tax provision
8
38
7
77
Interest expense, net
134
69
282
193
Depreciation of rental equipment
246
174
613
499
Non-rental depreciation and amortization
70
33
148
92
EBITDA
488
436
1,027
1,118
Non-cash stock-based compensation charges
16
7
28
16
Transaction related costs
38
3
185
9
(Gain) loss on assets held for sale
(1
)
—
48
—
Impact of the fair value mark-up of acquired fleet (1)(3)
7
—
11
—
Studio entertainment (2)(3)
2
—
—
—
Other (4)
1
—
—
2
Adjusted EBITDA
$
551
$
446
$
1,299
$
1,145
Total revenues
$
1,304
$
965
$
3,167
$
2,617
Adjusted EBITDA
$
551
$
446
$
1,299
$
1,145
Adjusted EBITDA margin (5)
42.3
%
46.2
%
41.0
%
43.8
%
(1) Reflects additional costs recorded in cost of sales of rental equipment associated with the fair value mark-up of rental equipment acquired in major acquisitions and subsequently sold.
(2) Reflects the adjusted EBITDA impact of the Cinelease studio entertainment business prior to its divestiture on July 31, 2025.
(3) Prior year amounts for items (1) and (2) above have not been restated as the adjustments were immaterial.
(4) Other consists of restructuring charges, impairment and spin-off costs.
(5) Adjusted EBITDA margin excluding revenue from Cinelease studio entertainment is 42.4% and 41.5% for the three and nine months ended September 30, 2025, respectively.
A-4
HERC HOLDINGS INC. AND SUBSIDIARIES
SUPPLEMENTAL SCHEDULES
ADJUSTED NET INCOME AND ADJUSTED EARNINGS PER DILUTED SHARE
Unaudited
(In millions)
Adjusted Net Income and Adjusted Earnings Per Diluted Share - Adjusted Net Income represents the sum of net income (loss), restructuring and restructuring related charges, spin-off costs, loss on extinguishment of debt, impairment charges, transaction related costs, gain (loss) on the disposal of a business, merger related intangible asset amortization, impact on depreciation of acquired fleet, impact of the fair value mark up of acquired fleet, income (loss) of the studio entertainment business, and certain other items. Adjusted Earnings per Diluted Share represents Adjusted Net Income divided by diluted shares outstanding. Adjusted Net Income and Adjusted Earnings Per Diluted Share are important measures to evaluate our results of operations between periods on a more comparable basis and to help investors analyze underlying trends in our business, evaluate the performance of our business both on an absolute basis and relative to our peers and the broader market, provide useful information to both management and investors by excluding certain items that may not be indicative of our core operating results and operational strength of our business.
Three Months Ended September 30,
Nine Months Ended September 30,
2025
2024
2025
2024
Net income (loss)
$
30
$
122
$
(23
)
$
257
Transaction related costs
38
3
185
9
Loss (gain) on assets held for sale
(1
)
—
48
—
Merger related intangible asset amortization (1)
30
—
40
—
Impact on depreciation related to acquired fleet (2)
(21
)
—
(30
)
—
Impact of the fair value mark-up of acquired fleet (3)
7
—
11
—
Studio entertainment pretax loss (4)
3
—
2
—
Other (5)
1
—
—
2
Tax impact of adjustments above (6)
(13
)
(1
)
(63
)
(3
)
Adjusted net income (7)
$
74
$
124
$
170
$
265
Diluted shares outstanding
33.3
28.5
30.7
28.5
Adjusted earnings per diluted share
$
2.22
$
4.35
$
5.54
$
9.30
(1) Reflects the amortization of the intangible assets acquired in major acquisitions completed since 2024.
(2) Reflects the impact of extending the useful lives of rental equipment acquired in major acquisitions, net of the impact of additional depreciation associated with the fair value mark-up of such equipment.
(3) Reflects additional costs recorded in cost of sales of rental equipment associated with the fair value mark-up of rental equipment acquired in major acquisitions and subsequently sold.
(4) Reflects the pre-tax impact of the Cinelease studio entertainment business prior to its divestiture on July 31, 2025.
(5) Other consists of restructuring charges, impairment and spin-off costs.
(6) The tax rate applied for all adjustments, excluding studio entertainment pretax loss, is 25.0% in the three and nine months ended September 30, 2025 and 25.5% in the three and nine months ended September 30, 2024 and reflects the statutory rates in the applicable entities. The tax rate applied for the studio entertainment adjustments is 24.2% in the three and nine months ended September 30, 2025 and reflects the stand-alone annual effective tax rate.
(7) Prior year amounts for items (1), (2), (3) and (4) above have not been restated as the adjustments were immaterial.
A-5
HERC HOLDINGS INC. AND SUBSIDIARIES
SUPPLEMENTAL SCHEDULES
FREE CASH FLOW
Unaudited
(In millions)
Free cash flow represents net cash provided by (used in) operating activities less rental equipment expenditures and non-rental capital expenditures, plus proceeds from disposal of rental equipment, proceeds from disposal of property and equipment, and other investing activities. Free cash flow is used by management in analyzing the Company’s ability to service and repay its debt, fund potential acquisitions and to forecast future periods. However, this measure does not represent funds available for investment or other discretionary uses since it does not deduct cash used to service debt or for other non-discretionary expenditures.
Nine Months Ended September 30,
2025
2024
Net cash provided by operating activities
$
770
$
894
Rental equipment expenditures
(835
)
(753
)
Proceeds from disposal of rental equipment
306
198
Net rental equipment expenditures
(529
)
(555
)
Non-rental capital expenditures
(123
)
(127
)
Proceeds from disposal of property and equipment
15
6
Free cash flow
$
133
$
218
Acquisitions, net of cash acquired
(4,256
)
(567
)
Proceeds from disposal of business, net
99
—
Increase in net debt, excluding financing activities
$
(4,024
)
$
(349
)
A-6