Bloomberg Introduces Alternative Data Entitlements on the Terminal for Increased Alpha Discovery
Data Entitlements in {ALTD <GO>} integrates faster, premium alternative data analytics with investment research solutions
NEW YORK, Jan. 28, 2026 /PRNewswire/ -- Bloomberg today introduced Data Entitlements in {ALTD <GO>}, part of the investment research solutions offering on the Bloomberg Terminal that provides clients with near real-time actionable insights powered by alternative data. By offering easy access to additional granular metrics and enhanced capabilities from industry leaders, including Placer.ai and Similarweb, Data Entitlements in {ALTD <GO>} enables investors to seamlessly integrate premium alternative data analytics into their investment process and surface alpha-generating insights.
Accelerating Financial Analysis with Differentiated Data
{ALTD <GO>} is Bloomberg's Alternative Data Analytics Platform that gives clients a decisive edge and an early read on public and private company performance alongside traditional market data, broker research, estimates and news. {ALTD <GO>} is a leading alternative data analytics solution with more than 5,000 KPI estimates that enable users to nowcast company-reported metrics. Data Entitlements in {ALTD <GO>} and its enhanced features help users improve their investment research process:
Richard Lai, Global Head of Alternative Data at Bloomberg, said: "Our clients are constantly seeking faster and more predictive signals, especially in today's volatile markets. In so doing they are faced with a highly fragmented alternative data landscape and missed opportunities to discover alpha-generating insights given the complexity of applying alternative data to company research. With the launch of Data Entitlements in {ALTD <GO>}, we provide clients with a multi-dimensional view of company performance and the ability to nowcast more company KPIs at a lower lag. By embedding these premium metrics from providers that are leaders in their domain, we are improving the investment research workflow and helping clients identify inflections earlier so they can make better-informed decisions with higher conviction."
Purpose-Built for Advanced Research
Data Entitlements in {ALTD <GO>} are part of Bloomberg's broader suite of research solutions, which transform the investment process across organizations, allowing clients to add actionable resources to their data and tech stacks for desktop use and via feeds for enterprise-wide use. The solutions provide clients access to high-quality data and analytics that are both proprietary and from hundreds of valued content providers.
Clients can optimize their organization so that trusted, consistent data is deeply integrated into research and production workflows, and their unique views are quickly distributed to counterparties. For example:
About Placer.ai
Placer.ai is the most advanced foot traffic analytics platform allowing anyone with a stake in the physical world to instantly generate insights into any property for a deeper understanding of the factors that drive success. Placer.ai is the first platform that fully empowers professionals in retail, commercial real estate, hospitality, economic development, and more to truly understand and maximize their offline activities. Find more information here: https://placer.ai/
About Similarweb
Similarweb powers businesses to win their markets with Digital Data. By providing essential web and app data, analytics, and insights, we empower our users to discover business opportunities, identify competitive threats, optimize strategy, acquire the right customers, and increase monetization. Similarweb products are integrated into users' workflow, powered by advanced technology, and based on leading comprehensive Digital Data. For more information, see https://similarweb.com
About the Bloomberg Terminal
For more than four decades, the Bloomberg Terminal has revolutionized the financial services industry by bringing transparency and innovation to the capital markets. Trusted by the world's most influential decision-makers, the Terminal provides real-time access to news, data, insights and trading tools that help our customers turn knowledge into action.
About Bloomberg
Bloomberg is a global leader in business and financial information, delivering trusted data, news, and insights that bring transparency, efficiency, and fairness to markets. The company helps connect influential communities across the global financial ecosystem via reliable technology solutions that enable our customers to make more informed decisions and foster better collaboration. For more information, visit Bloomberg.com/company or request a demo.
SOURCE Bloomberg