Annature Takes Aim at NowInfinity with New Corporate Compliance & Legal Documentation Suite
BRISBANE, AU / ACCESS Newswire / October 26, 2026 / Annature today announced the launch of Pravo, a corporate compliance and legal documentation platform that brings entity establishment, ASIC compliance and digital signing together in a single, connected system. Built over two years and tested in a 12-month private beta with more than 70 accounting firms, Pravo is Annature's response to the integration its accounting customers have asked for most: a connection with NowInfinity.
"NowInfinity has been the number one integration request from our accounting customers, and more than 1,000 firms have told us they use it," said Annature founder and CEO Corey Cacic. "We asked to work with them and they never came to the table for our mutual customers. So we took matters into our own hands."
Docusign is currently the only eSignature provider natively integrated with NowInfinity, and Annature's customers consistently say it's a product they would prefer not to use. "Just about every single piece of corporate compliance work ends in a document that needs a signature, so this was never a big ask," Cacic said. "A small feature would have delivered significant value to our mutual customers. Instead of waiting, we decided to build our own version of NowInfinity into Annature."
Pravo is available on Annature's Pay as you go model at $1 per company per month, with no minimum commitments. On average, Annature's legal documentation is 10-20% cheaper than NowInfinity's published list pricing. Large firms with negotiated rates can have a discounted plan arranged directly with Annature, and Annature commits to always come in cheaper or match.
Pravo includes bulk ASIC Form 484 company changes and automatic Form 362 lodgement on completion, two capabilities customers have told Annature they have sought from NowInfinity for years. ASIC Payments, the industry-first product Annature launched several months ago to collect payments directly from business owners and settle the funds with ASIC, is now fully integrated, so annual statements and their payments sit in the same workflow. Entity establishment and a like-for-like legal documentation offering are backed by law firm PGG Legal.
Pravo's migration tool imports everything from a firm's NowInfinity account, including more than a decade of data, within days and with minimal errors. "We import everything into Pravo, so the transition is seamless," Cacic said. "If the only thing keeping a firm on NowInfinity was the effort of migrating, that barrier no longer exists."
Annature has begun approaching the NowInfinity users within its accounting customer base directly. "To date we've faced absolutely no resistance from the firms we've run product demonstrations for," Cacic said. "Every single call has gone incredibly well, and firms are pleased to see another player enter the market with a feature set as big as ours." Firms part-way through a NowInfinity subscription will be offered Pravo at no cost for the remainder of their contract, as Annature already does for firms moving from Docusign, after which they move onto a standard paid plan.
NowInfinity is owned by ASX-listed HUB24, giving this contest something Annature's competition with Docusign has lacked: publicly reported figures. HUB24's Q1 FY27 market update, released 20 October 2026, reported that NowInfinity document orders (over the preceding 12 months) grew 9% on the prior corresponding period to 244,645, and that companies using its Corporate Messenger product rose 9% to 964,301. Cacic expects both to decline. "This is going to be easy, and everyone gets to watch," he said. "Our share of the Australian market taken from Docusign has largely been measurable only through our own numbers and anecdotal evidence. This time there are real, publicly reported figures, so nobody has to take our word for it."
About Annature
Annature is Australia's leading eSignature and identity verification provider, trusted by over 8,000 businesses. With a Pay as you go model and deep integration across the business app ecosystem, Annature delivers secure, affordable, and locally supported solutions for professionals across the country. Annature's product suite also includes integrated payments, AML & CTF compliance, and Pravo, its corporate compliance and legal documentation platform for accounting firms.
Contact:
Corey Cacic
[email protected]
SOURCE: Annature