Form 8-K

8-K — GoPro, Inc.

Accession: 0001500435-26-000034

Filed: 2026-08-10

Period: 2026-08-10

CIK: 0001500435

SIC: 3861 (PHOTOGRAPHIC EQUIPMENT & SUPPLIES)

Item: Results of Operations and Financial Condition

Item: Financial Statements and Exhibits

Documents

8-K — gpro-20260810.htm (Primary)

EX-99.1 (gpro2026-6x30ex991xer.htm)

GRAPHIC (gopro_logox1cxblackxrgb.jpg)

GRAPHIC (gpro-20260810_g1.jpg)

XML — IDEA: XBRL DOCUMENT (R1.htm)

8-K

8-K (Primary)

Filename: gpro-20260810.htm · Sequence: 1

gpro-20260810

8-K0001500435FALSEDelaware001-3651477-062947400015004352026-08-102026-08-10

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

FORM 8-K

CURRENT REPORT

PURSUANT TO SECTION 13 OR 15(d) OF THE

SECURITIES EXCHANGE ACT OF 1934

Date of Report (Date of earliest event reported): August 10, 2026

GOPRO, INC.

(Exact name of registrant as specified in its charter)

Delaware 001-36514 77-0629474

(State or Other Jurisdiction

of Incorporation)

(Commission File No.)

(I.R.S. Employer

Identification No.)

3025 Clearview Way, San Mateo, CA 94402

(Address of Principal Executive Offices) (Zip Code)

Registrant’s telephone number, including area code: (650) 332-7600

N/A

(Former Name or Former Address, if Changed Since Last Report)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:

☐ Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

☐ Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

☐ Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

☐ Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

Securities registered pursuant to Section 12(b) of the Act:

Title of each class Trading Symbol(s) Name of each exchange on which registered

Class A common stock, par value $0.0001 GPRO NASDAQ Global Select Market

Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§240.12b-2 of this chapter).

Emerging growth company ☐

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐

Item 2.02. Results of Operations and Financial Condition.

On August 10, 2026, GoPro, Inc. (the “Company”) issued a press release to report its financial results for its second quarter ended June 30, 2026.

A copy of the press release is furnished as Exhibit 99.1 to this Current Report on Form 8-K.

The information in Item 2.02 of this Current Report on Form 8-K, including Exhibit 99.1, shall not be deemed “filed” for the purposes of Section 18 of the Exchange Act of 1934, as amended (“Exchange Act”), or otherwise subject to the liabilities of that section. The information in Item 2.02 of this Current Report on Form 8-K shall not be incorporated by reference into any filing or other document pursuant to the Securities Act of 1933, as amended (“Securities Act”), except as may be expressly set forth by specific reference in such filing or document.

Item 9.01. Financial Statements and Exhibits.

(d) Exhibits:

Exhibit No.

Description

99.1

Press Release of GoPro, Inc. dated August 10, 2026 to report its financial results for its second quarter ended June 30, 2026.

104

Cover Page Interactive Data File - the cover page XBRL tags are embedded within the Inline XBRL document.

SIGNATURE

Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this Report to be signed on its behalf by the undersigned, thereunto duly authorized.

GoPro, Inc.

(Registrant)

Dated: August 10, 2026 By: /s/ Brian Tratt

Brian Tratt

Chief Financial Officer

(Principal Financial Officer)

EX-99.1

Filename: gpro2026-6x30ex991xer.htm · Sequence: 2

Document

EXHIBIT 99.1

GoPro Announces Second Quarter Results

Revenue of $105 million

Subscription and Service Revenue of $29 million

New MISSION 1 Series of Cameras Available On-line and Through Retailers Globally

GoPro Subscription Hits Record 69% Attach Rate

SAN MATEO, Calif., August 10, 2026 - GoPro, Inc. (NASDAQ: GPRO) announced financial results for its second quarter ended June 30, 2026, and posted management commentary in the investor relations section of its website at https://investor.gopro.com.

"In Q2, we expanded the performance and creative potential of our camera lineup with the launch of the MISSION 1 Series of cameras and continued to advance our strategic review process to maximize shareholder value. I’m excited about our new and upcoming products as they further establish GoPro as one of the world’s most exciting digital imaging companies and brands," said Nicholas Woodman, GoPro's founder and CEO.

Q2 2026 Financial Results

•Revenue was $105 million, down 31% year-over-year.

•Sell-through was approximately 291,000 camera units, down 38% year-over-year.

•Subscription and service revenue increased 11% year-over-year to $29 million, or 28% of revenue, compared to 17% of Q2 2025 revenue. Q2 2026 subscription and service revenue included $2 million generated from GoPro’s AI content licensing program.

•Subscriber attach rate was a record at 69%, compared to 54% the prior year quarter.

•Subscription ARPU increased 9% year-over-year and 5% sequentially.

•Revenue from the retail channel was $58 million, or 56% of total revenue and down 48% year-over-year. GoPro.com revenue, including subscription and service revenue, was $47 million, or 44% of total revenue and up 13% year-over-year.

•GAAP gross margin was 30.2% compared to 35.8% in the prior year quarter and included a $19 million benefit from tariff refunds, partially offset by a $15 million charge related to certain component purchase commitments. Non-GAAP gross margin was 30.4% compared to 36.0% in the prior year quarter.

•GAAP net loss was $51 million, or a $(0.30) loss per share, compared to a net loss of $16 million or a $(0.10) loss per share, in the prior year quarter. Non-GAAP net loss was $36 million, or a $(0.21) loss per share, compared to a net loss of $12 million or a $(0.08) loss per share, in the prior year quarter. GAAP and non-GAAP net loss for Q2 2026 included a $19 million benefit from tariff refunds, partially offset by a $15 million charge related to certain component purchase commitments.

•Adjusted EBITDA was negative $29 million compared to negative $6 million in the prior year quarter.

Recent Business Highlights

•In May, GoPro's Board of Directors authorized a process to evaluate a potential sale of the company and other strategic alternatives, aimed at maximizing shareholder value.

•In May, GoPro began shipping its new MISSION 1 PRO and MISSION 1 compact cinema cameras, available on GoPro.com and through retail partners globally, including Best Buy and Walmart, and specialized imaging retailers B&H and Adorama. The MISSION 1 Series has earned recognition across the industry, including editor’s choice awards and recommendations from press.

•GoPro’s tech-enabled motorcycle helmet initiative, jointly developed with AGV, the leading Italian helmet brand, remains on track. The helmet recently achieved ECE 22.06 safety standard compliance, one of the industry’s most advanced and comprehensive street-riding helmet safety standards.

Results Summary:

($ in thousands, except per share amounts) Three months ended June 30,

2026 2025 % Change

Revenue

Hardware revenue $ 75,953 $ 126,428 (39.9) %

Subscription and services revenue 28,981 26,215 10.6 %

Total revenue $ 104,934 $ 152,643 (31.3) %

Gross margin

GAAP 30.2 % 35.8 % (560) bps

Non-GAAP 30.4 % 36.0 % (560) bps

Operating loss

GAAP $ (38,982) $ (14,007) 178.3 %

Non-GAAP $ (32,601) $ (8,480) 284.4 %

Net loss

GAAP $ (51,005) $ (16,422) 210.6 %

Non-GAAP $ (35,794) $ (11,957) 199.4 %

Diluted net loss per share

GAAP $ (0.30) $ (0.10) 200.0 %

Non-GAAP $ (0.21) $ (0.08) 162.5 %

Adjusted EBITDA $ (29,497) $ (5,690) 418.4 %

Conference Call

GoPro management will host a conference call and live webcast for analysts and investors today at 2 p.m. Pacific Time (5 p.m. Eastern Time) to discuss the Company’s financial results.

Prior to the start of the call, the Company will post Management Commentary on the “Events & Presentations” section of its investor relations website at https://investor.gopro.com. Management will make brief opening comments before taking questions.

To listen to the live conference call, please dial +1 833-461-5787 (US) or +1 585-542-9983 (International) and enter access code 529 017 833, approximately 15 minutes prior to the start of the call. A live webcast of the conference call will be accessible on the “Events & Presentations” section of the Company’s website at https://investor.gopro.com. An archived audio webcast will be accessible for at least 90 days on GoPro’s website, https://investor.gopro.com.

About GoPro, Inc. (NASDAQ: GPRO)

GoPro helps the world capture and share itself in immersive and exciting ways.

Connect with GoPro on Instagram, YouTube, TikTok, Facebook, X, LinkedIn, and GoPro's blog, The Current. Members of the press can access official logos and imagery on our press portal. For more information, visit GoPro.com.

GoPro, HERO, MAX, MISSION and their respective logos are trademarks or registered trademarks of GoPro, Inc. in the United States and other countries.

Note Regarding Use of Non-GAAP Financial Measures

GoPro reports gross profit, gross margin percentage, operating expenses, operating income (loss), other income (expense), tax expense (benefit), net income (loss) and diluted net income (loss) per share in accordance with U.S. generally accepted accounting principles (GAAP) and on a non-GAAP basis. Additionally, GoPro reports non-GAAP adjusted EBITDA. Non-GAAP items exclude, where applicable, the effects of stock-based compensation, acquisition-related costs, restructuring and other related costs, gains or losses on insurance proceeds, gains or losses on extinguishment of debt, gains or losses on the revaluation of warrants, gains or losses related to derivative liabilities, gains on the sale and/or license of intellectual property, non-cash interest expense, goodwill impairment charges, and the tax impact of these items. When planning, forecasting, and analyzing gross profit, gross margin percentage, operating expenses, operating income (loss), other income (expense), tax expense (benefit), net income (loss) and net income (loss) per share for future periods, GoPro does so primarily on a non-GAAP basis without preparing a GAAP analysis as that would require estimates for reconciling items which are inherently difficult to predict with reasonable accuracy. A reconciliation of preliminary GAAP to non-GAAP measures has been provided in this press release, and investors are encouraged to review the reconciliation.

Note on Forward-looking Statements

This press release may contain projections or other forward-looking statements within the meaning Section 27A of the Private Securities Litigation Reform Act. Words such as “anticipate,” “believe,” “estimate,” “expect,” “intend,” “should,” “will,” "may," “plan” and variations of these terms or the negative of these terms and similar expressions are intended to identify these forward-looking statements. Forward-looking statements in this press release may include but are not limited to statements regarding our expectations regarding revenue, profitability, improved gross margin, and reduced operating expenses; cash flow improvement and inventory reduction; the launch and market positioning of the MISSION 1 Series cameras in the high-end digital imaging market; our evaluation of strategic alternatives and the timing of completing any strategic alternatives, including a potential sale or merger of the Company; subscription and service revenue and subscriber retention and; partnerships and brand collaborations. These statements involve risks and uncertainties, and actual events or results may differ materially. Among the important factors that could cause actual results to differ materially from those in the forward-looking statements include the inability to achieve or sustain revenue growth or profitability in the future; substantial doubt about our ability to continue as a going concern; dilution of our common stock; our ability to maintain compliance with Nasdaq listing requirements; plans to drive profitability, including our restructuring plans and the improved efficiencies in our operations that such plans may create; our ability to achieve profitability if there are delays in our product launches, increases in component costs, or shortages of key components, including due to our ability to retain or identify alternative suppliers in a timely fashion; the impact of negative macroeconomic factors including fluctuating interest rates, inflation, currency exchange rates, market volatility, and economic downturns or uncertainty in our key U.S. and international markets that may adversely affect consumer discretionary spending and demand for our products; changes to trade agreements, trade policies, increased tariffs, and import/export regulations which may negatively

affect our business, supply chain expenses, and gross margins; the fact that our goal to grow revenue and be profitable relies upon our ability to manage expenses and grow sales from our direct-to-consumer business, our retail partners, and distributors; our ability to acquire and retain subscribers, and the risk that subscriber count may continue to decline; our reliance on third-party suppliers, some of which are sole-source suppliers, and contract manufacturers for our products, some of which may be impacted due to supply shortages, long lead times, or other service disruptions, including unprecedented increases and volatility in memory component costs, that may lead to increased costs due to the effects of global conflicts and geopolitical issues such as the ongoing conflicts in the Middle East, Ukraine, or China-Taiwan relations; our ability to maintain the value and reputation of our brand and protect our intellectual property and proprietary rights; the risk that our sales fall below our forecasts, especially during the holiday season; the risk we fail to manage our operating expenses effectively, which may result in our financial performance suffering; the fact that our profitability depends in part on further penetrating our total addressable market, including through new products such as the MISSION 1 Series and potential expansion into defense and aerospace markets, and we may not be successful in doing so; the risk we are unable to reduce our operating expenses or that continued reductions in research and development and marketing spending may constrain our product roadmap, ability to innovate, and ability to generate sufficient consumer demand; the fact that we rely on sales of our cameras, mounts, and accessories for substantially all of our revenue, and any decrease in the sales or change in sales mix of these products could harm our business; the risk that we may not successfully manage product introductions, product transitions, product pricing, and marketing; the fact that a small number of retailers and distributors account for a substantial portion of our revenue and our level of business with them could be significantly reduced; our ability to attract, engage, and retain qualified personnel, particularly given reductions in our workforce and fluctuations in the price of our Class A common stock; the impact of competition on our market share, revenue, and profitability; the fact that we may experience fluctuating revenue, expenses, and profitability in the future; our substantial indebtedness, including but not limited to, our Credit Facilities and Convertible Debentures and 2026 Notes, and the corresponding cash debt service obligations and restrictive covenants; our ability to comply with financial covenants in our Credit Facilities and the risk of cross-default; the risk that our evaluation of strategic alternatives may not result in a transaction or other outcome that enhances stockholder value, and may be disruptive to our business operations; the risk that our pursuit of defense and aerospace opportunities could subject us to retaliatory actions by foreign governments; risks related to inventory, purchase commitments, and long-lived assets; the risk that we will encounter problems with our distribution system; the threat of a security breach or other disruption including cyberattacks; the concern that our intellectual property and proprietary rights may not adequately protect our products and services; the outcome of pending or future litigation and legal proceedings; and other factors detailed in the Risk Factors section of our Annual Report on Form 10-K for the year ended December 31, 2025, filed with the Securities and Exchange Commission (the "SEC") on March 12, 2026, and as updated in subsequent periodic filings with the SEC including the Quarterly Report on Form 10-Q for the quarter ended June 30, 2026. These forward-looking statements speak only as of the date hereof or as of the date otherwise stated herein. GoPro disclaims any obligation to update these forward-looking statements.

GoPro, Inc.

Preliminary Condensed Consolidated Statements of Operations

(unaudited)

Three months ended June 30, Six months ended June 30,

(in thousands, except per share data) 2026 2025 2026 2025

Revenue

Hardware $ 75,953 $ 126,428 $ 148,103 $ 233,847

Subscription and services 28,981 26,215 55,896 53,104

Total revenue 104,934 152,643 203,999 286,951

Cost of revenue

Hardware 62,510 90,566 148,199 174,162

Subscription and services 10,761 7,414 19,831 14,977

Total cost of revenue 73,271 97,980 168,030 189,139

Gross profit 31,663 54,663 35,969 97,812

Operating expenses:

Research and development 29,646 30,503 58,081 60,060

Sales and marketing 29,016 25,275 52,234 48,533

General and administrative 11,983 12,892 21,881 29,834

Goodwill impairment — — — 18,600

Total operating expenses 70,645 68,670 132,196 157,027

Operating loss (38,982) (14,007) (96,227) (59,215)

Other income (expense):

Interest expense (6,442) (1,436) (10,560) (2,233)

Other income (expense), net (4,785) 330 (22,397) 1,278

Total other interest (expense), net (11,227) (1,106) (32,957) (955)

Loss before income taxes (50,209) (15,113) (129,184) (60,170)

Income tax expense 796 1,309 2,641 2,961

Net loss $ (51,005) $ (16,422) $ (131,825) $ (63,131)

Basic and diluted net loss per share $ (0.30) $ (0.10) $ (0.79) $ (0.40)

Shares used to compute basic and diluted net loss per share

171,234 157,843 167,243 157,144

GoPro, Inc.

Preliminary Condensed Consolidated Balance Sheets

(unaudited)

(in thousands) June 30,

2026 December 31,

2025

Assets

Current assets:

Cash and cash equivalents $ 27,265 $ 49,674

Accounts receivable, net 60,366 93,513

Inventory 86,745 78,431

Prepaid expenses and other current assets 54,690 30,951

Total current assets 229,066 252,569

Property and equipment, net 7,019 5,903

Operating lease right-of-use assets 9,220 11,138

Goodwill 133,751 133,751

Other long-term assets 19,400 24,622

Total assets $ 398,456 $ 427,983

Liabilities and Stockholders’ Equity (Deficit)

Current liabilities:

Accounts payable $ 125,987 $ 97,012

Accrued expenses and other current liabilities 147,830 95,856

Short-term operating lease liabilities 7,547 12,069

Deferred revenue 50,876 52,636

Short-term debt 72,656 19,598

Total current liabilities 404,896 277,171

Long-term taxes payable 14,799 13,544

Long-term debt — 44,322

Long-term operating lease liabilities 5,845 7,329

Other long-term liabilities 5,587 9,067

Total liabilities 431,127 351,433

Stockholders’ equity (deficit):

Common stock and additional paid-in capital 1,067,479 1,044,875

Treasury stock, at cost (193,231) (193,231)

Accumulated deficit (906,919) (775,094)

Total stockholders’ equity (deficit) (32,671) 76,550

Total liabilities and stockholders’ equity (deficit) $ 398,456 $ 427,983

GoPro, Inc.

Preliminary Condensed Consolidated Statements of Cash Flows

(unaudited)

Three months ended June 30, Six months ended June 30,

(in thousands) 2026 2025 2026 2025

Operating activities:

Net loss $ (51,005) $ (16,422) $ (131,825) $ (63,131)

Adjustments to reconcile net loss to net cash provided by (used in) operating activities:

Depreciation and amortization 1,784 1,698 3,578 3,416

Non-cash operating lease cost 1,360 1,368 2,720 1,153

Stock-based compensation 4,056 5,116 7,054 10,486

Goodwill impairment — — — 18,600

Deferred income taxes, net 8 (233) 581 (130)

Non-cash interest expense 3,837 — 5,682 —

Gain on sale of intellectual property — — (1,200) —

Loss on extinguishment of debt — — 8,870 —

Derivative expense — — 7,552 —

Change in fair value of derivative liabilities 4,789 — 10,441 —

Other 354 178 (2,117) 284

Net changes in operating assets and liabilities 24,633 17,047 41,262 (19,112)

Net cash provided by (used in) operating activities (10,184) 8,752 (47,402) (48,434)

Investing activities:

Purchases of property and equipment, net (1,020) (478) (2,063) (1,783)

Proceeds from the sale and license of intellectual property

600 — 1,200 —

Net cash used in investing activities (420) (478) (863) (1,783)

Financing activities:

Proceeds from issuance of common stock — — 303 374

Taxes paid related to net share settlement of equity awards (1,314) (121) (1,743) (624)

Proceeds from borrowings — — 30,250 25,000

Repayments of borrowings (1,475) (20,000) (1,850) (20,000)

Payment of debt issuance costs — — (941) —

Net cash provided by (used in) financing activities (2,789) (20,121) 26,019 4,750

Effect of exchange rate changes on cash and cash equivalents (65) 784 (163) 1,227

Net change in cash and cash equivalents (13,458) (11,063) (22,409) (44,240)

Cash and cash equivalents at beginning of period 40,723 69,634 49,674 102,811

Cash and cash equivalents at end of period $ 27,265 $ 58,571 $ 27,265 $ 58,571

GoPro, Inc.

Reconciliation of Preliminary GAAP to Non-GAAP Financial Measures

To supplement our unaudited selected financial data presented on a basis consistent with GAAP, we disclose certain non-GAAP financial measures, including non-GAAP gross profit, gross margin percentage, operating expenses, operating income (loss), other income (expense), tax expense (benefit), net income (loss), diluted net income (loss) per share and adjusted EBITDA. We also provide forecasts of non-GAAP gross margin, non-GAAP operating expenses, non-GAAP other income (expense), non-GAAP tax expense (benefit), non-GAAP net income (loss) and non-GAAP diluted net income (loss) per share. We use non-GAAP financial measures to help us understand and evaluate our core operating performance and trends, to prepare and approve our annual budget, and to develop short-term and long-term operational plans. Our management uses and believes that investors benefit from referring to these non-GAAP financial measures in assessing our operating results. These non-GAAP financial measures should not be considered in isolation from, or as an alternative to, the measures prepared in accordance with GAAP, and are not based on any comprehensive set of accounting rules or principles. We believe that these non-GAAP measures, when read in conjunction with our GAAP financials, provide useful information to investors by facilitating:

•the comparability of our on-going operating results over the periods presented;

•the ability to identify trends in our underlying business; and

•the comparison of our operating results against analyst financial models and operating results of other public companies that supplement their GAAP results with non-GAAP financial measures.

These non-GAAP financial measures have limitations in that they do not reflect all of the amounts associated with our results of operations as determined in accordance with GAAP. Some of these limitations are:

•adjusted EBITDA does not reflect income tax expense (benefit), which may change cash available to us;

•adjusted EBITDA does not reflect interest income (expense), which may reduce cash available to us;

•adjusted EBITDA excludes depreciation and amortization and, although these are non-cash charges, the property and equipment being depreciated and amortized often will have to be replaced in the future, and adjusted EBITDA does not reflect any cash capital expenditure requirements for such replacements;

•adjusted EBITDA excludes the amortization of point of purchase (POP) display assets because it is a non-cash charge, and is treated similarly to depreciation of property and equipment and amortization of acquired intangible assets;

•adjusted EBITDA and non-GAAP net income (loss) exclude restructuring and other related costs which primarily include severance-related costs, stock-based compensation expenses, manufacturing consolidation charges, facilities consolidation charges recorded in connection with restructuring actions, including right-of-use asset impairment charges (if applicable), and the related ongoing operating lease cost of those facilities recorded under ASC 842, Leases. These expenses do not reflect expected future operating expenses and do not contribute to a meaningful evaluation of current operating performance or comparisons to the operating performance in other periods;

•adjusted EBITDA and non-GAAP net income (loss) exclude stock-based compensation expense related to equity awards granted primarily to our workforce. We exclude stock-based compensation expense because we believe that the non-GAAP financial measures excluding this item provide meaningful supplemental information regarding operational performance. In particular, we note that companies calculate stock-based compensation expense for the variety of award types that they employ using different valuation methodologies and subjective assumptions. These non-cash charges are not factored into our internal evaluation of non-GAAP net income (loss) as we believe their inclusion would hinder our ability to assess core operational performance;

•adjusted EBITDA and non-GAAP net income (loss) excludes any gain or loss on the extinguishment of debt because it is not reflective of ongoing operating results in the period, and the frequency and amount of such gains and losses vary;

•adjusted EBITDA and non-GAAP net income (loss) excludes a gain (loss) on insurance proceeds because it is not reflective of ongoing operating results in the period, and the frequency and amount of such gains and losses vary;

•adjusted EBITDA and non-GAAP net income (loss) excludes a gain (loss) on the revaluation of warrants because it is not reflective of ongoing operating results in the period, and hinders our ability to assess core operational performance;

•adjusted EBITDA and non-GAAP net income (loss) excludes gains (losses) related to derivative liabilities as they are not reflective of ongoing operating results in the period and hinder our ability to assess core operational performance;

•adjusted EBITDA and non-GAAP net income (loss) excludes goodwill impairment charges as they do not reflect ongoing operating results in the period and hinders our ability to assess core operational performance;

•non-GAAP net income (loss) excludes acquisition-related costs including the amortization of acquired intangible assets (primarily consisting of acquired technology), the impairment of acquired intangible assets (if applicable), as well as third-party transaction costs incurred for legal and other professional services. These costs are not factored into our evaluation of potential acquisitions, or of our performance after completion of the acquisitions because these costs are not related to our core operating performance or reflective of ongoing operating results in the period, and the frequency and amount of such costs vary significantly based on the timing and magnitude of our acquisition transactions and the maturities of the businesses being acquired. Although we exclude the amortization of acquired intangible assets from our non-GAAP net income (loss), management believes that it is important for investors to understand that such intangible assets were recorded as part of purchase accounting and can contribute to revenue generation;

•non-GAAP net income (loss) excludes a gain on the sale and/or license of intellectual property. This gain is not related to our core operating performance or reflective of ongoing operating results in the period, and the frequency and amount of such gains are inconsistent;

•non-GAAP net income (loss) excludes non-cash interest expense as it is not related to our core operating performance or reflective of ongoing operating results in the period;

•non-GAAP net income (loss) includes income tax adjustments which reflect the current and deferred income tax expense (benefit) and the effect of non-GAAP adjustments;

•GAAP and non-GAAP net income (loss) per share includes the dilutive, tax effected cash interest expense associated with our 2025 convertible senior notes and Convertible Debentures in periods of net income, as if converted at the beginning of the period; and

•other companies may calculate these non-GAAP financial measures differently than we do, limiting their usefulness as comparative measures.

GoPro, Inc.

Reconciliation of Preliminary GAAP to Non-GAAP Financial Measures

(unaudited)

Reconciliations of non-GAAP financial measures are set forth below:

Three months ended June 30, Six months ended June 30,

(in thousands, except per share data) 2026 2025 2026 2025

GAAP net loss $ (51,005) $ (16,422) $ (131,825) $ (63,131)

Stock-based compensation:

Cost of revenue 148 240 292 488

Research and development 1,859 2,681 3,419 5,501

Sales and marketing 760 935 1,335 1,817

General and administrative 1,289 1,260 2,008 2,680

Total stock-based compensation 4,056 5,116 7,054 10,486

Acquisition-related costs:

Research and development 469 469 938 938

General and administrative 1 — 2 3

Total acquisition-related costs 470 469 940 941

Restructuring and other costs:

Cost of revenue 72 (19) 57 (32)

Research and development 1,404 (611) 1,189 (20)

Sales and marketing 222 (64) 97 321

General and administrative 157 636 152 1,779

Total restructuring and other costs 1,855 (58) 1,495 2,048

Non-cash interest expense 3,837 — 5,682 —

(Gain) loss on insurance recovery — — — (424)

Loss on extinguishment of debt — — 8,870 —

(Gain) loss on revaluation of warrants 179 — (2,571) —

(Gain) loss related to derivative liabilities 4,789 — 17,993 —

(Gain) loss on sale and/or license of intellectual property — — (1,200) —

Goodwill impairment — — — 18,600

Income tax adjustments 25 (1,062) 92 79

Non-GAAP net loss $ (35,794) $ (11,957) $ (93,470) $ (31,401)

GAAP and non-GAAP shares for diluted net loss per share 171,234 157,843 167,243 157,144

GAAP diluted net loss per share $ (0.30) $ (0.10) $ (0.79) $ (0.40)

Non-GAAP diluted net loss per share $ (0.21) $ (0.08) $ (0.56) $ (0.20)

Three months ended June 30, Six months ended June 30,

(dollars in thousands) 2026 2025 2026 2025

GAAP gross margin as a % of revenue 30.2 % 35.8 % 17.6 % 34.1 %

Stock-based compensation 0.1 0.2 0.1 0.1

Restructuring and other costs 0.1 — 0.1 —

Non-GAAP gross margin as a % of revenue 30.4 % 36.0 % 17.8 % 34.2 %

GAAP operating expenses $ 70,645 $ 68,670 $ 132,196 $ 157,027

Stock-based compensation (3,908) (4,876) (6,762) (9,998)

Acquisition-related costs (470) (469) (940) (941)

Restructuring and other costs (1,783) 39 (1,438) (2,080)

Goodwill impairment — — — (18,600)

Non-GAAP operating expenses $ 64,484 $ 63,364 $ 123,056 $ 125,408

GAAP operating loss $ (38,982) $ (14,007) $ (96,227) $ (59,215)

Stock-based compensation 4,056 5,116 7,054 10,486

Acquisition-related costs 470 469 940 941

Restructuring and other costs 1,855 (58) 1,495 2,048

Goodwill impairment — — — 18,600

Non-GAAP operating loss $ (32,601) $ (8,480) $ (86,738) $ (27,140)

Three months ended June 30, Six months ended June 30,

(in thousands) 2026 2025 2026 2025

GAAP net loss $ (51,005) $ (16,422) $ (131,825) $ (63,131)

Income tax expense 796 1,309 2,641 2,961

Interest expense, net 6,263 916 9,932 1,164

Depreciation and amortization 1,784 1,698 3,578 3,416

POP display amortization 1,786 1,751 3,555 3,483

Stock-based compensation 4,056 5,116 7,054 10,486

(Gain) loss on insurance recovery — — — (424)

Loss on extinguishment of debt — — 8,870 —

(Gain) loss on revaluation of warrants 179 — (2,571) —

(Gain) loss related to derivative liabilities 4,789 — 17,993 —

Goodwill impairment — — — 18,600

Restructuring and other costs 1,855 (58) 1,495 2,048

Adjusted EBITDA $ (29,497) $ (5,690) $ (79,278) $ (21,397)

# # # # #

Investor Contact

investor@gopro.com

Media Contact

pr@gopro.com

GRAPHIC

Filename: gopro_logox1cxblackxrgb.jpg · Sequence: 6

Binary file (33405 bytes)

Download gopro_logox1cxblackxrgb.jpg

GRAPHIC

Filename: gpro-20260810_g1.jpg · Sequence: 7

Binary file (33405 bytes)

Download gpro-20260810_g1.jpg

XML — IDEA: XBRL DOCUMENT

XML

Filename: R1.htm · Sequence: 9

v3.26.1

Cover Page Cover Page

Aug. 10, 2026

Cover [Abstract]

Entity Central Index Key

0001500435

Title of 12(b) Security

Class A common stock, par value $0.0001

Trading Symbol

GPRO

Document Type

8-K

Entity Registrant Name

GOPRO, INC.

Entity Address, Address Line One

3025 Clearview Way

Entity Address, City or Town

San Mateo

Entity Address, State or Province

Entity Address, Postal Zip Code

94402

Entity Incorporation, State or Country Code

Entity File Number

001-36514

Entity Tax Identification Number

77-0629474

City Area Code

(650)

Local Phone Number

332-7600

Pre-commencement Tender Offer

false

Soliciting Material

false

Soliciting Material

false

Security Exchange Name

NASDAQ

Amendment Flag

false

Document Period End Date

Aug. 10, 2026

Pre-commencement Issuer Tender Offer

false

Entity Emerging Growth Company

false

- Definition

Boolean flag that is true when the XBRL content amends previously-filed or accepted submission.

+ References

No definition available.

+ Details

Name:

dei_AmendmentFlag

Namespace Prefix:

dei_

Data Type:

xbrli:booleanItemType

Balance Type:

Period Type:

duration

- Definition

Area code of city

+ References

No definition available.

+ Details

Name:

dei_CityAreaCode

Namespace Prefix:

dei_

Data Type:

xbrli:normalizedStringItemType

Balance Type:

Period Type:

duration

- Definition

Cover page.

+ References

No definition available.

+ Details

Name:

dei_CoverAbstract

Namespace Prefix:

dei_

Data Type:

xbrli:stringItemType

Balance Type:

Period Type:

duration

- Definition

For the EDGAR submission types of Form 8-K: the date of the report, the date of the earliest event reported; for the EDGAR submission types of Form N-1A: the filing date; for all other submission types: the end of the reporting or transition period. The format of the date is YYYY-MM-DD.

+ References

No definition available.

+ Details

Name:

dei_DocumentPeriodEndDate

Namespace Prefix:

dei_

Data Type:

xbrli:dateItemType

Balance Type:

Period Type:

duration

- Definition

The type of document being provided (such as 10-K, 10-Q, 485BPOS, etc). The document type is limited to the same value as the supporting SEC submission type, or the word 'Other'.

+ References

No definition available.

+ Details

Name:

dei_DocumentType

Namespace Prefix:

dei_

Data Type:

dei:submissionTypeItemType

Balance Type:

Period Type:

duration

- Definition

Address Line 1 such as Attn, Building Name, Street Name

+ References

No definition available.

+ Details

Name:

dei_EntityAddressAddressLine1

Namespace Prefix:

dei_

Data Type:

xbrli:normalizedStringItemType

Balance Type:

Period Type:

duration

- Definition

Name of the City or Town

+ References

No definition available.

+ Details

Name:

dei_EntityAddressCityOrTown

Namespace Prefix:

dei_

Data Type:

xbrli:normalizedStringItemType

Balance Type:

Period Type:

duration

- Definition

Code for the postal or zip code

+ References

No definition available.

+ Details

Name:

dei_EntityAddressPostalZipCode

Namespace Prefix:

dei_

Data Type:

xbrli:normalizedStringItemType

Balance Type:

Period Type:

duration

- Definition

Name of the state or province.

+ References

No definition available.

+ Details

Name:

dei_EntityAddressStateOrProvince

Namespace Prefix:

dei_

Data Type:

dei:stateOrProvinceItemType

Balance Type:

Period Type:

duration

- Definition

A unique 10-digit SEC-issued value to identify entities that have filed disclosures with the SEC. It is commonly abbreviated as CIK.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher SEC

-Name Exchange Act

-Number 240

-Section 12

-Subsection b-2

+ Details

Name:

dei_EntityCentralIndexKey

Namespace Prefix:

dei_

Data Type:

dei:centralIndexKeyItemType

Balance Type:

Period Type:

duration

- Definition

Indicate if registrant meets the emerging growth company criteria.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher SEC

-Name Exchange Act

-Number 240

-Section 12

-Subsection b-2

+ Details

Name:

dei_EntityEmergingGrowthCompany

Namespace Prefix:

dei_

Data Type:

xbrli:booleanItemType

Balance Type:

Period Type:

duration

- Definition

Commission file number. The field allows up to 17 characters. The prefix may contain 1-3 digits, the sequence number may contain 1-8 digits, the optional suffix may contain 1-4 characters, and the fields are separated with a hyphen.

+ References

No definition available.

+ Details

Name:

dei_EntityFileNumber

Namespace Prefix:

dei_

Data Type:

dei:fileNumberItemType

Balance Type:

Period Type:

duration

- Definition

Two-character EDGAR code representing the state or country of incorporation.

+ References

No definition available.

+ Details

Name:

dei_EntityIncorporationStateCountryCode

Namespace Prefix:

dei_

Data Type:

dei:edgarStateCountryItemType

Balance Type:

Period Type:

duration

- Definition

The exact name of the entity filing the report as specified in its charter, which is required by forms filed with the SEC.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher SEC

-Name Exchange Act

-Number 240

-Section 12

-Subsection b-2

+ Details

Name:

dei_EntityRegistrantName

Namespace Prefix:

dei_

Data Type:

xbrli:normalizedStringItemType

Balance Type:

Period Type:

duration

- Definition

The Tax Identification Number (TIN), also known as an Employer Identification Number (EIN), is a unique 9-digit value assigned by the IRS.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher SEC

-Name Exchange Act

-Number 240

-Section 12

-Subsection b-2

+ Details

Name:

dei_EntityTaxIdentificationNumber

Namespace Prefix:

dei_

Data Type:

dei:employerIdItemType

Balance Type:

Period Type:

duration

- Definition

Local phone number for entity.

+ References

No definition available.

+ Details

Name:

dei_LocalPhoneNumber

Namespace Prefix:

dei_

Data Type:

xbrli:normalizedStringItemType

Balance Type:

Period Type:

duration

- Definition

Boolean flag that is true when the Form 8-K filing is intended to satisfy the filing obligation of the registrant as pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher SEC

-Name Exchange Act

-Number 240

-Section 13e

-Subsection 4c

+ Details

Name:

dei_PreCommencementIssuerTenderOffer

Namespace Prefix:

dei_

Data Type:

xbrli:booleanItemType

Balance Type:

Period Type:

duration

- Definition

Boolean flag that is true when the Form 8-K filing is intended to satisfy the filing obligation of the registrant as pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher SEC

-Name Exchange Act

-Number 240

-Section 14d

-Subsection 2b

+ Details

Name:

dei_PreCommencementTenderOffer

Namespace Prefix:

dei_

Data Type:

xbrli:booleanItemType

Balance Type:

Period Type:

duration

- Definition

Title of a 12(b) registered security.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher SEC

-Name Exchange Act

-Number 240

-Section 12

-Subsection b

+ Details

Name:

dei_Security12bTitle

Namespace Prefix:

dei_

Data Type:

dei:securityTitleItemType

Balance Type:

Period Type:

duration

- Definition

Name of the Exchange on which a security is registered.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher SEC

-Name Exchange Act

-Number 240

-Section 12

-Subsection d1-1

+ Details

Name:

dei_SecurityExchangeName

Namespace Prefix:

dei_

Data Type:

dei:edgarExchangeCodeItemType

Balance Type:

Period Type:

duration

- Definition

Boolean flag that is true when the Form 8-K filing is intended to satisfy the filing obligation of the registrant as soliciting material pursuant to Rule 14a-12 under the Exchange Act.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher SEC

-Name Exchange Act

-Number 240

-Section 14a

-Subsection 12

+ Details

Name:

dei_SolicitingMaterial

Namespace Prefix:

dei_

Data Type:

xbrli:booleanItemType

Balance Type:

Period Type:

duration

- Definition

Trading symbol of an instrument as listed on an exchange.

+ References

No definition available.

+ Details

Name:

dei_TradingSymbol

Namespace Prefix:

dei_

Data Type:

dei:tradingSymbolItemType

Balance Type:

Period Type:

duration

- Definition

Boolean flag that is true when the Form 8-K filing is intended to satisfy the filing obligation of the registrant as written communications pursuant to Rule 425 under the Securities Act.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef

-Publisher SEC

-Name Securities Act

-Number 230

-Section 425

+ Details

Name:

dei_WrittenCommunications

Namespace Prefix:

dei_

Data Type:

xbrli:booleanItemType

Balance Type:

Period Type:

duration