Augmented Reality Strategic Intelligence Report 2025: Meta and Samsung Electronics are Leading in Developing AR Smart Glasses and Headsets That Promise More Realistic, Immersive Experiences - ResearchAndMarkets.com
DUBLIN--( BUSINESS WIRE)--The "Strategic Intelligence: Augmented Reality" report has been added to ResearchAndMarkets.com's offering.
Augmented reality (AR) is a technology that allows users to see the real world overlaid with digital data. According to forecasts, global AR market revenue will exceed $87 billion by 2030, up from nearly $30 billion in 2024 at a compound annual growth rate (CAGR) of 20%.
Software makes up the largest part of the AR market, with smartphones the primary devices used to access AR applications today. However, tech giants like Meta and Samsung Electronics are leading in developing AR smart glasses and headsets that promise more realistic, immersive experiences.
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